Cayla, Julien

1 paper on CoChatORCID 0000-0003-3447-6149

Most cited papers

Verified
Asian Brands and the Shaping of a Transnational Imagined Community
Cayla, J., & Eckhardt, G. M. (2008) · Journal of Consumer Research
Consumer Behavior in Brand Consumption and IdentificationAsian Culture and Media Studies
Cited by 276

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