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Why SMEs invest in environmental measures: sustainability evidence from small and medium‐sized printing firms

Masurel, Enno·2007·Business Strategy and the Environment

Abstract

Why do SMEs invest in environmental measures? From the literature we know that most SMEs are rather slow in adopting these sustainable measures, but then the following question arises: why are other SMEs fast in this respect? From our research, it becomes clear that improving the working conditions is the most important reason why these fast‐going SMEs invest in environmental measures, as this probably improves their employees' motivation and performance. This explanation connects ‘planet’ and ‘people’ with each other, and does not exclude ‘profit’, which completes the traditional sustainability circle. Copyright © 2006 John Wiley & Sons, Ltd and ERP Environment.

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Metadata

Authors
Masurel, E.
Venue
Business Strategy and the Environment
Publisher
Wiley
Published
2006-07-10
Volume
16
Issue
3
Pages
190-201
ISSN
  • 0964-4733 (ISSN-L)
  • 1099-0836
OpenAlex
W2143079816
Cited by
263
References
0
FWCI
14.08
Type
journal article
Language
en
Open access
closed

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