The DOI matches its OpenAlex record; 1 of the 1 references it cites were found in a registry or an index.
Time-based management of the new product development process
Abstract
This study explored the problem of compressing new product development by focusing on the specific phases of the innovation process. These phases manifest significant qualitative differences that require attention for understanding the complexities of accelerating new product development. Based on data from 35 high‐technology companies, Necmi Karagozoglu and Warren Brown identified several different acceleration methods. Results revealed unexpected and at times inconsistent insights than those reflected in the case study and anecdotally based literature, and implied also that some of the well documented approaches to successful new product development need to be replaced with their time‐based versions.
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Citations
Cites
Building Theories from Case Study Research
Eisenhardt, K. M. (1989) · The Academy of Management Review · doi:10.2307/258557 · Cited by 17,455
Cited by
Innovation Speed: A Conceptual Model of Context, Antecedents, and Outcomes
Kessler, E. H., & Chakrabarti, A. K. (1996) · The Academy of Management Review · doi:10.2307/259167 · Cited by 847
Customer Participation and the Trade-Off between New Product Innovativeness and Speed to Market
Fang, E. (. (2008) · Journal of Marketing · doi:10.1509/jmkg.72.4.090 · Cited by 648
The Effect of Project and Process Characteristics on Product Development Cycle Time
Griffin, A. (1997) · Journal of Marketing Research · doi:10.1177/002224379703400103 · Cited by 621
New Product Innovation in Established Companies: Associations with Industry and Strategy Variables
Zahra, S. A. (1994) · Entrepreneurship Theory and Practice · doi:10.1177/104225879401800203 · Cited by 105
The evolving consumer IoT: A novel framework for marketing strategy based on assemblage theory
Hoffman, D. L., & Novak, T. P. (2025) · Journal of Product Innovation Management · doi:10.1111/jpim.12767 · Cited by 6
Metadata
- Authors
- Karagozoglu, N., & Brown, W. B.
- Venue
- Journal of Product Innovation Management
- Publisher
- Wiley
- Published
- 1993-06-01
- Volume
- 10
- Issue
- 3
- Pages
- 204-215
- ISSN
- 0737-6782 (ISSN-L)
- OpenAlex
- W2099243421
- Cited by
- 165
- References
- 1
- FWCI
- 11.77
- Type
- journal article
- Language
- en
- Open access
- closed
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- Karagozoglu, N., & Brown, W. B. (1993). Time-based management of the new product development process. Journal of Product Innovation Management. https://doi.org/10.1016/0737-6782(93)90026-m
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
