CoChat
Sign Up
Cited by 40

The DOI matches its Crossref record; 4 of the 4 references it cites were found in a registry or an index.

The creator economy: An introduction and a call for scholarly research

Peres, Renana, Schreier, Martin, Schweidel, David A., Sorescu, Alina·2024·International Journal of Research in Marketing
DOI 10.1016/j.ijresmar.2024.07.005
Open this paper in CoChat — free account

Overview

Integrity signals

Registry

Crossref · 10.1016/j.ijresmar.2024.07.005

Cites

4 of 4 references verified0 citation errors · 0 not checkable

Statistics

Recomputing p-values needs the paper’s full text.

Verification

Claims the paper makes

We couldn’t retrieve this paper’s full text, so its claims and self-check weren’t run. The registry and citation checks still apply.

Claims other papers make about this one

Each is checked against this paper’s own text: does it say what the citing paper says it does?

Citations

Cites

Show all 4 references

Research works printed but not linked: 36

  1. Allen, 2018, Design crowdsourcing: The impact on new product performance of sourcing design solutions from the “crowd”, Journal of Marketing, 82, 106, 10.1509/jm.15.0481 · DOI
  2. Bayer, 2020, The impact of online display advertising and paid search advertising relative to offline advertising on firm performance and firm value, International Journal of Research in Marketing, 37, 789, 10.1016/j.ijresmar.2020.02.002 · DOI
  3. Beichert, 2024, Revenue generation through influencer marketing, Journal of Marketing, 88, 40, 10.1177/00222429231217471 · DOI
  4. Bhargava, 2022, The creator economy: Managing ecosystem supply, revenue sharing, and platform design, Management Science, 68, 5233, 10.1287/mnsc.2021.4126 · DOI
  5. Bleier, 2024, On the Role of Social Media Platforms in the Creator Economy, International Journal of Research in Marketing, 41, 411, 10.1016/j.ijresmar.2024.06.006 · DOI
  6. Camacho, 2019, Tournaments to crowdsource innovation: The role of moderator feedback and participation intensity, Journal of Marketing, 83, 138, 10.1177/0022242918809673 · DOI
  7. Chang, 2016, The effectiveness of customer participation in new product development: A meta-analysis, Journal of Marketing, 80, 47, 10.1509/jm.14.0057 · DOI
  8. Colicev, 2019, Modeling the relationship between firm and user generated content and the stages of the marketing funnel, International Journal of Research in Marketing, 36, 100, 10.1016/j.ijresmar.2018.09.005 · DOI
  9. Dhaoui, 2021, Brand and consumer engagement behaviors on Facebook brand pages: Let’s have a (positive) conversation, International Journal of Research in Marketing, 38, 155, 10.1016/j.ijresmar.2020.06.005 · DOI
  10. Edeling, 2024, Embracing Entrepreneurship in the Creator Economy: The Rise of Creatrepreneurs, International Journal of Research in Marketing, 41, 436, 10.1016/j.ijresmar.2024.07.003 · DOI
  11. Fournier, 2019, Putting the person back in person-brands: Understanding and managing the two-bodied brand, Journal of Marketing Research, 56, 602, 10.1177/0022243719830654 · DOI
  12. Gerrath, 2021, The impact of influencer motives and commonness perceptions on follower reactions toward incentivized reviews, International Journal of Research in Marketing, 38, 531, 10.1016/j.ijresmar.2020.09.010 · DOI
  13. Griffin, 1993, The voice of the customer, Marketing Science, 12, 1, 10.1287/mksc.12.1.1 · DOI
  14. He, 2022, Dynamic brand positioning: A firm-customer synergistic strategy of brand meaning cocreation in a hyperconnected world, European Journal of Marketing, 56, 2774, 10.1108/EJM-10-2021-0813 · DOI
  15. Hofstetter, 2024, The Creator’s Dilemma: Resolving Tensions Between Authenticity and Monetization in Social Media, International Journal of Research in Marketing, 41, 427, 10.1016/j.ijresmar.2024.07.001 · DOI
  16. Karagür, 2022, How, why, and when disclosure type matters for influencer marketing, International Journal of Research in Marketing, 39, 313, 10.1016/j.ijresmar.2021.09.006 · DOI
  17. Keller, 1993, Conceptualizing, measuring, and managing customer-based brand equity, Journal of marketing, 57, 1, 10.1177/002224299305700101 · DOI
  18. Lafuente, 1989, Types of entrepreneurs and firms: The case of new Spanish firms, Strategic Management Journal, 10, 17, 10.1002/smj.4250100103 · DOI
  19. Leung, 2022, Influencer marketing effectiveness, Journal of Marketing, 86, 93, 10.1177/00222429221102889 · DOI
  20. Lu, 2023, Immediate and enduring effects of digital badges on online content consumption and generation, International Journal of Research in Marketing, 40, 146, 10.1016/j.ijresmar.2022.06.001 · DOI
  21. Marchand, 2021, Social media resources and capabilities as strategic determinants of social media performance, International Journal of Research in Marketing, 38, 549, 10.1016/j.ijresmar.2020.09.011 · DOI
  22. Overgoor, 2022, Simplicity is not key: Understanding firm-generated social media images and consumer liking, International Journal of Research in Marketing, 39, 639, 10.1016/j.ijresmar.2021.12.005 · DOI
  23. Pauwels, 2008, Moving from free to fee: How online firms market to change their business model successfully, Journal of Marketing, 72, 14, 10.1509/JMKG.72.3.014 · DOI
  24. Peres, 2023, On ChatGPT and beyond: How generative artificial intelligence may affect research, teaching, and practice, International Journal of Research in Marketing, 40, 269, 10.1016/j.ijresmar.2023.03.001 · DOI · Paper page
  25. Prandelli, 2024, Luxury Branding and the Creator Economy: Emerging Challenges and Future Avenues, International Journal of Research in Marketing, 41, 455, 10.1016/j.ijresmar.2024.07.004 · DOI
  26. Rietveld, 2021, Platform competition: A systematic and interdisciplinary review of the literature, Journal of Management, 47, 1528, 10.1177/0149206320969791 · DOI
  27. Saffo, 2009, Get ready for a new economic era, McKinsey Quarterly, 26
  28. Lanz, A., Goldenberg, J., Shapira, D., & Stahl, F. (2024). Buying Future Endorsements from Prospective Influencers on User-Generated Content Platforms. Journal of Marketing Research. in press https://doi.org/10.1177/00222437231207323. · DOI
  29. Schram, 2020, The state of the creator economy, Journal of Brand Strategy, 9, 152, 10.69554/UPNR6543 · DOI
  30. Shehu, 2021, The risk of programmatic advertising: Effects of website quality on advertising effectiveness, International Journal of Research in Marketing, 38, 663, 10.1016/j.ijresmar.2020.10.004 · DOI
  31. Smith, 2021, Pay attention, please! Person brand building in organized online attention economies, Journal of the Academy of Marketing Science, 49, 258, 10.1007/s11747-020-00736-0 · DOI
  32. Todri, 2022, Frontiers: The impact of ad-blockers on online consumer behavior, Marketing Science, 41, 7, 10.1287/mksc.2021.1309 · DOI
  33. Van Ewijk, 2021, Online display advertising for CPG brands:(When) does it work?, International Journal of Research in Marketing, 38, 271, 10.1016/j.ijresmar.2020.08.004 · DOI
  34. Von Hippel, 2001, User toolkits for innovation, Journal of Product Innovation Management: An International Publication of the Product Development & Management Association, 18, 247, 10.1111/1540-5885.1840247 · DOI
  35. Webster, 1977, Entrepreneurs and ventures: An attempt at classification and clarification, Academy of Management Review, 2, 54, 10.2307/257605 · DOI
  36. Zhou, 2024, Making sense? The sensory-specific nature of virtual influencer effectiveness, Journal of Marketing, 88, 84, 10.1177/00222429231203699 · DOI

Cited by

Sorted by citations

See all 40

Metadata

Authors
Peres, R., Schreier, M., Schweidel, D. A., & Sorescu, A.
Venue
International Journal of Research in Marketing
Publisher
Elsevier BV
Published
2024-09
Volume
41
Issue
3
Pages
403-410
ISSN
0167-8116
DOI
10.1016/j.ijresmar.2024.07.005
Cited by
40
References
4
Language
en
Licence

About these checks

Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.

Statistics and arithmetic are recomputed, not judged.

Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.

What counts as a claim ›How we measure confidence ›How we check this ›

Are you an author, or do you see a problem with this page? Request a review

How to cite

Cite CoChat for the checks on this page, and the paper for its own findings.

This page
CoChat. (2026). Citation check: The creator economy: An introduction and a call for scholarly research. https://app.cochat.ai/papers/10.1016/j.ijresmar.2024.07.005
The paper
Peres, R., Schreier, M., Schweidel, D. A., & Sorescu, A. (2024). The creator economy: An introduction and a call for scholarly research. International Journal of Research in Marketing. https://doi.org/10.1016/j.ijresmar.2024.07.005