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Cited by 104

The DOI matches its Crossref record; 83 of the 83 references it cites were found in a registry or an index.

A Cross-Cultural Analysis of Consumers’ Conspicuous Consumption of Branded Fashion Accessories

Souiden, Nizar, M’Saad, Bouthaina, Pons, Frank·2011·Journal of International Consumer Marketing
DOI 10.1080/08961530.2011.602951
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Abstract

The study attempts to (1) demonstrate whether the purchase of branded fashion accessories is motivated by consumers’ desire to reflect their social status, convey their self-image, and boost their self-esteem; (2) find whether the purchase of luxury fashion accessories may fall under the umbrella of conspicuous consumption; and (3) examine whether conspicuous consumption of branded fashion accessories varies across cultures. Based on a model tested in two different cultures (Canada and Tunisia), the results show that consumers’ conspicuous consumption in both cultures is directly and positively influenced by social status display. Also, in both cultures, consumers believe that their social status may affect their self-image, which, in turn, stimulates them to exhibit conspicuous behavior. Conspicuous consumption, however, is found to be higher in individualist cultures than in collectivist ones. Additionally, in collectivist cultures, social status is found to play a significant role in influencing consumers’ self-esteem.

Overview

Integrity signals

Registry

Crossref · 10.1080/08961530.2011.602951

Cites

83 of 83 references verified0 citation errors · 0 not checkable

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Citations

Cites

Show all 83 references

Research works printed but not linked: 21

  1. Allen K., 2007, The Guardian
  2. Bell S. S., 1991, Journal of Social Behaviour and Personality, 6, 243
  3. Ben Abdallah S, 2003, PhD diss., Faculty of 9 Avril, University of Tunis.
  4. Ben Fadhel A, 1992, La dynamique séquentielle culture-gestion: Fondements théoriques et analyse empirique du cas Tunisien. PhD diss
  5. Bronfenbrenner U., 1989, Annals of child development, vol. 6, ed., 187
  6. Chaudhuri H. R., 2006, Academy of Marketing Science Review, 11, 1
  7. Craig C. S., 2000, International marketing research. 2nd ed.
  8. Finney S. J., 2003, Paper presented at the annual meeting of the American Education Research Association, Chicago
  9. Goldsmith R. E., 1996, Association of Marketing Theory and Practice Proceedings, 309
  10. Grimm P. E., 1999, European Advances in Consumer Research, 4, 97
  11. Gupta D., 2000, Mistaken modernity: India between worlds
  12. Hofstede G., 2001, Culture consequences. 2nd ed.
  13. Lakha S., 2000, Consumption in Asia: Lifestyles and identities, 251
  14. M’Saad B., 2008, Proceedings of the 37th European Marketing Academy Conference (EMAC)
  15. Nguyen C. L., 2003, Growing up in a material world: An investigation of the development of the materialism in children and adolescents. PhD diss.
  16. Nunally J. C., 1978, Psychometric theory
  17. Schiffman L. G., 2004, Consumer behavior. 9th ed.
  18. Tse D. K., 1988, Advances in consumer research volume 15, 387
  19. Varman R., 2005, Proceedings of the Critical Management Studies
  20. Vigneron F., 1999, Academy of Marketing Science Review, 9, 1
  21. Wong A., 2005, U21 Global Working Papers, 4, 1, 10.5089/9781451843675.001 · DOI

Cited by

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Metadata

Authors
Souiden, N., M’Saad, B., & Pons, F.
Venue
Journal of International Consumer Marketing
Publisher
Informa UK Limited
Published
2011-09-14
Volume
23
Issue
5
Pages
329-343
ISSN
  • 0896-1530
  • 1528-7068
DOI
10.1080/08961530.2011.602951
Cited by
104
References
83
Language
en

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CoChat. (2026). Citation check: A Cross-Cultural Analysis of Consumers’ Conspicuous Consumption of Branded Fashion Accessories. https://app.cochat.ai/papers/10.1080/08961530.2011.602951
The paper
Souiden, N., M’Saad, B., & Pons, F. (2011). A Cross-Cultural Analysis of Consumers’ Conspicuous Consumption of Branded Fashion Accessories. Journal of International Consumer Marketing. https://doi.org/10.1080/08961530.2011.602951

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.