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Intentions to Shop Using Internet Catalogues: Exploring the Effects of Product Types, Shopping Orientations, and Attitudes towards Computers
Abstract
The Internet is emerging as a powerful communications medium and distribution channel for catalogue retailers. Estimates of Internet catalogue sales continue to climb as increasing number of consumers embrace the concept of online shopping. In this paper, we present the results of a study intended to examine intentions to shop using Internet catalogues by product types, shopping orientations, and attitudes toward computers. Our results show that intentions are different for music CDs/cassettes and clothing. The findings also indicate that in-home and mall-shopping orientations, and attitudes towards computers are strong discriminators between low- and high-intentions to shop through Internet catalogues. Based on the findings, we discuss possible implications for online catalogue retailers.
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Shopping orientations have significant impact on customer online purchase intention.
“Several researchers have demonstrated that shopping orientations have significant impact on customer online purchase intention (Vijayasarathy & Jones, 2000;Park, 2002;Brown, et. al., 2001;Seock, 2003;Gehrt, Onzo, Fujita and Rajan, 2007).”
From The Effects of Shopping Orientations, Online Trust and Prior Online Purchase Experience toward Customers' Online Purchase Intention (2010) · cites this paper as Vijayasarathy & Jones, 2000
Customers who prefer traditional in-home shopping tend to show high intentions toward online shopping, whereas individuals with a preference for mall shopping tend to have low online shopping intentions.
“As the result of the study, it was found that customers who prefer traditional in-home shopping, such as by mail order via catalogs, tended to show high intentions toward online shopping, whereas individuals with a preference for mall shopping tended to have low online shopping intentions.”
From The Effects of Shopping Orientations, Online Trust and Prior Online Purchase Experience toward Customers' Online Purchase Intention (2010) · cites this paper as Vijayasarathy and Jones, 2000
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“Based on the relationship study between shopping orientations and online shopping orientation, Vijayasarathy and Jones (2000) identify seven types of shopping orientations, such as in-home shoppers who liked to shop from home; economic shoppers who shopped around before making purchase decisions; mall shoppers who pre…”
BackgroundInfluentialAn Analysis of Factors Affecting on Online Shopping Behavior of Consumers
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“Vijayasarathy (2000) suggests that perceptions of relevant others may differ according to the type of behavior, and similarly, Hartwick and Barki (1994) show that SN has a significant effect on intentions for mandatory system usage but not when usage is voluntary.”
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“This could be the reason why online shoppers often found to be exhibiting the price consciousness (Vijayasarathy & Jones, 2000).”
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“, 2001; Munnukka, 2005), social referents (Bearden and Etzel, 1982; Escalas and Bettman, 2003), involvement (Michaelidou and Dibb, 2008), need recognition (Grønhaug and Venkatesh, 1991), product category (Mehta, 2007; Vijayasarathy and Jones, 2000) and so on.”
BackgroundTrần, V. Đ., & Nguyen, T. D. (2022) · Cogent Psychology · doi:10.1080/23311908.2022.2035530 · Cited by 111
“Important factors to form buying behaviours and intentions and recent studies perceived risk have a negative relationship to purchase intention (Mitchell, 1999; Park et al., 2005; Vijayasarathy & Jones, 2000).”
BackgroundDeveloping an index of online customer satisfaction
Kim, H. (2005) · Journal of Financial Services Marketing · doi:10.1057/palgrave.fsm.4770173 · Cited by 74
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“…(e.g., Bhatnagar, Sanjog, & Rao, 2000; Fram & Grady, 1995; Garbarino & Strahilevitz, 2004; Jarvenpaa & Tractinsky, 1999; Jarvenpaa, Tractinsky, & Vitale, 2000; Peterson & Balasubramanian, 2002; Swinyard & Smith, 2003; Van den Poel & Leunis, 1999; Vijayasarathy & Jones, 2000; Yang & Jun, 2002).”
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“In a quasi-experimental study involving student subjects, Vijayasarathy and Jones (2000) found that in-home shopping and mall shopping orientations were significant discriminators between low- and highintentions to shop online.”
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“As noted by Vijayasarathy and Jones (2000), many studies in marketing and consumer behavior have used ‘intentions’ to predict actual purchase behavior, with findings having shown a positive association between intentions and behavior.”
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Vijayasarathy, J. M. J. L. R., & Jones, J. M. (2001) · Electronic Markets · doi:10.1080/10196780122441 · Cited by 55
“Recently, Vijayasarathy and Jones (2000) used the Settle et al .”
MethodSeock, Y.-K., & Chen-Yu, J. H. (2007) · International Journal of Consumer Studies · doi:10.1111/j.1470-6431.2006.00502.x · Cited by 62
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“As per relative study amongst online-shopping orientation and shopping orientation, seven kinds of shopping orientation were identified by Vijayasarathy and Jones (2000) for instance, in-home buyers who enjoy shopping at home, economic buyers who visit shops at different places before making buying…”
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“Product category differences are known to impact shopping orientations ( Vijayasarathy and Jones, 2000”
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“For example, Vijayasarathy and Jones (2000) explored the relationship between shopping orientation and intention to shop using Internet catalogues.”
BackgroundThe Moderating Role Of Subjective Norms Between Online Shopping Behaviour And Its Determinants
Bhatti, A., & Akram, H. (2020) · Innovation journal of social sciences and economic review. · doi:10.36923/ijsser.v2i2.52 · Cited by 29
“The communication and pictorial stimuli through text and negative or positive sounds can influence buyers' actions and wants (Vijayasarathy & Jones, 2000).”
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“Perceived risks, in turn, not only affect the customers’ attitudes but also consumers’ intention to buy online (Vijayasarathy and Jones 2000).”
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“In terms of SN, Vijaysarathy and Jones (2000) stated that communicating through visual, text, and sound can also positively or negatively affect consumers' purchase intention to continue shopping.”
BackgroundInfluentialAribowo, D., Sulhaini, & Herman, L. (2020) · doi:10.18551/rjoas.2020-06.12 · Cited by 14
“Vijayasarathy & Jones (2000) presents a sevenfactor or shopping orientation that is an in home shopper (likes shopping from home), economical shopper (survey before making a purchase), mall shopper (prefers shopping at the mall), personalized Shopper (shopping where he knows the salespeople),…”
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“Previous studies (Park et al., 2005; Vijayasarathy and Jones, 2000) have shown that consumers’ perceived risk negatively influenced their purchase intentions when shopping online.”
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“For instance, Evans et al. (1996) and Vijayasarathy and Jones (2000) used the model to measure attitudes in malls and internet shopping, respectively.”
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“In another study on purchasing intentions according to different product types, intentions to purchase music CDs or clothes differed from each other (Vijayasarathy and Jones, 2000).”
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“This is in accordance with the study conducted by Vijayasarathy & Jones (2000), which stated that perceived risk negatively affects perceived intention.”
BackgroundResultPC-based Versus Mobile-Based On-line Shopping
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“This is in accordance with the study conducted by Vijayasarathy & Jones (2000)[29], which stated that privacy influences attitude.”
ResultInfluentialAustralian Journal of Political Science: Editorial Board
Griffin, C., Radam, A., Yacob, M., Shahin, A., Dabestani, R., Olayiwola, W., Rutaihwa, J., Kiani, B., & Mirzamohammadi, S. (2015) · doi:10.1080/10361146.2015.1125417
Metadata
- Authors
- R. Vijayasarathy, J. M. J.
- Venue
- Electronic Markets
- Publisher
- Informa UK Limited
- Published
- 2000-01-01
- Volume
- 10
- Issue
- 1
- Pages
- 29-38
- ISSN
- 1019-6781 (ISSN-L)
- 1422-8890
- OpenAlex
- W2143111480
- Cited by
- 87
- References
- 24
- Citations by year
- 2024: 2 · 2023: 2 · 2022: 4 · 2021: 4 · 2020: 6 · 2019: 5 · 2018: 7 · 2017: 2 · 2016: 3 · 2015: 3 · 2014: 2 · 2013: 6 · 2012: 3
- FWCI
- 10.19
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Electronic Markets (publishedVersion)
- Topics
- Social Sciences › Decision Sciences › Information Systems and Management › Technology Adoption and User Behaviour
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Behavior and Marketing Influence
- Social Sciences › Business, Management and Accounting › Marketing › Consumer Market Behavior and Pricing
- Keywords
- online shopping, shopping intention, product type, shopping orientation, attitudes toward computers, music CDs, clothing
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