Cited by 50Media, Gender, and AdvertisingGender, Feminism, and MediaCinema History and Criticism

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Happily Ever After? A Content Analysis of Romantic Ideals in Disney Princess Films

Abstract

This study presents a quantitative content analysis of the romantic expressions portrayed in the 12 Disney princess movies. The films were analyzed for presence of romantic expressions (ideals and challenges) and the character reactions to those expressions. Results indicated that romantic expressions are prevalent in these films, with idealization of other as the most common ideal expressed. The transitional era of films (i.e., princess movies released between 1989 and 1998) contained roughly the same number of ideals as the other eras of classic (i.e., movies released before 1989) and modern (i.e., movies released after 1998) combined. Further, ideals were three times more common than challenges in classic films, whereas ideals and challenges were expressed equally in transitional and modern films. In general, across all three eras, challenges were most commonly met with punishing and negative reactions, whereas ideals were most often rewarded. Finally, there were no sex differences in terms of ideal expressions, but male characters were the dominant pursuers in 9 of the 11 films that featured a romantic relationship.

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Metadata

Authors
Hefner, V., Firchau, R.-J., Norton, K., & Shevel, G.
Affiliations
  • University of California, Davis (US)
  • Nativo, Inc
  • Southwest Airlines (United States) (US)
  • Gabi Events
Corresponding author
Hefner, Veronica
Venue
Communication Studies
Published
2017-09-22
Volume
68
Issue
5
Pages
511-532
ISSN
  • 1051-0974 (ISSN-L)
  • 1745-1035
OpenAlex
W2757824432
Cited by
50
References
1
Citations by year
2026: 2 · 2025: 15 · 2024: 2 · 2023: 7 · 2022: 8 · 2021: 4 · 2020: 7 · 2019: 3 · 2018: 2
FWCI
6.88
Type
journal article
Language
en
Open access
closed
Locations
Communication Studies (publishedVersion)
Topics
  • Social Sciences › Gender Studies › Media, Gender, and Advertising
  • Social Sciences › Gender Studies › Gender, Feminism, and Media
  • Social Sciences › Arts and Humanities › Visual Arts and Performing Arts › Cinema History and Criticism
Keywords
Disney princess films, romantic ideals, gender roles, sex differences

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CoChat. (2026). Citation check: Happily Ever After? A Content Analysis of Romantic Ideals in Disney Princess Films. https://app.cochat.ai/papers/10.1080/10510974.2017.1365092
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Hefner, V., Firchau, R.-J., Norton, K., & Shevel, G. (2017). Happily Ever After? A Content Analysis of Romantic Ideals in Disney Princess Films. Communication Studies. https://doi.org/10.1080/10510974.2017.1365092