The DOI matches its Crossref record.
The Ecological Validity of Photographic Slides and Videotapes in Simulating the Service Setting
Abstract
In the study of consumers' evaluation of the service setting, laboratory experiments using environmental simulations provide researchers with a level of control that can otherwise be difficult to achieve in field studies. This article demonstrates that photographic slides and videotapes, used as environmental simulations in testing a theory of crowding, have ecological validity. The same theoretical model is tested with data obtained from a field quasi-experimental study and with data from a laboratory study that used photographic slides and videotapes to simulate the service setting. Conditions that may constrain the applications of various kinds of environmental simulations in consumer research on services are also discussed.
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Citations
Cited by
Baker, J., Parasuraman, A., Grewal, D., & Voss, G. B. (2002) · Journal of Marketing · doi:10.1509/jmkg.66.2.120.18470 · Cited by 2,257
Atmospheric Effects on Shopping Behavior
Turley, L. W., & Milliman, R. E. (2000) · Journal of Business Research · doi:10.1016/s0148-2963(99)00010-7 · Cited by 1,923
The effect of the servicescape on customers’ behavioral intentions in leisure service settings
Wakefield, K. L., & Blodgett, J. G. (1996) · Journal of Services Marketing · doi:10.1108/08876049610148594 · Cited by 862
Smith, A. K., & Bolton, R. N. (1998) · Journal of Service Research · doi:10.1177/109467059800100106 · Cited by 798
Consumer responses to compensation, speed of recovery and apology after a service failure
Wirtz, J., & Mattila, A. S. (2004) · International Journal of Service Industry Management · doi:10.1108/09564230410532484 · Cited by 725
Metadata
- Authors
- Bateson, J. E. G., & Hui, M. K.
- Venue
- Journal of Consumer Research
- Publisher
- Oxford University Press (OUP)
- Published
- 1992-09
- Volume
- 19
- Issue
- 2
- Pages
- 271
- ISSN
- 0093-5301 (ISSN-L)
- 1537-5277
- OpenAlex
- W1978258695
- Cited by
- 359
- References
- 0
- FWCI
- 13.97
- Type
- journal article
- Language
- en
- Open access
- closed
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- CoChat. (2026). Citation check: The Ecological Validity of Photographic Slides and Videotapes in Simulating the Service Setting. https://app.cochat.ai/papers/10.1086/209301
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- Bateson, J. E. G., & Hui, M. K. (1992). The Ecological Validity of Photographic Slides and Videotapes in Simulating the Service Setting. Journal of Consumer Research. https://doi.org/10.1086/209301
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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
