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Features contributing to the growth of ethical consumerism ‐ a preliminary investigation
Abstract
Consumers of the 1990s are claimed to be caring, environmentally and socially aware and are demanding a say in the production, processing and resourcing of the products they regularly purchase. Hypothesizes that the environmentally‐aware consumer has become ethically aware and is joined by many other consumers who believe in the principles of fair trade. The increasingly well‐informed consumer is not only demanding fairly traded products, but is challenging manufacturers and retailers to guarantee the ethical claims they are making about their products. Reports on a survey to investigate the factors contributing to the development of ethical consumerism in the UK, and provides details of the integrating features which it finds. Discusses the implications of these for management.
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Citations
Cited by
Opportunities for green marketing: young consumers
Lee, K. (2008) · Marketing Intelligence & Planning · doi:10.1108/02634500810902839 · Cited by 959
An exploratory study into the factors impeding ethical consumption
Bray, J., Johns, N., & Kilburn, D. (2011) · Journal of Business Ethics · doi:10.1007/s10551-010-0640-9 · Cited by 891
Do What Consumers Say Matter? The Misalignment of Preferences with Unconstrained Ethical Intentions
Auger, P., & Devinney, T. M. (2007) · Journal of Business Ethics · doi:10.1007/s10551-006-9287-y · Cited by 665
Exploring the gap between consumers’ green rhetoric and purchasing behaviour
Johnstone, M.-L., & Tan, L. P. (2015) · Journal of Business Ethics · doi:10.1007/s10551-014-2316-3 · Cited by 413
Purchase decision‐making in fair trade and the ethical purchase ‘gap’: ‘is there a fair trade twix?’
Nicholls, A., & Lee, N. (2006) · Journal of Strategic Marketing · doi:10.1080/09652540600956384 · Cited by 199
Metadata
- Authors
- Strong, C.
- Venue
- Marketing Intelligence & Planning
- Publisher
- Emerald
- Published
- 1996-09-01
- Volume
- 14
- Issue
- 5
- Pages
- 5-13
- ISSN
- 0263-4503 (ISSN-L)
- OpenAlex
- W2078015399
- Cited by
- 315
- References
- 0
- FWCI
- 1.64
- Type
- journal article
- Language
- en
- Open access
- closed
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
