The DOI matches its Crossref record; 6 of the 6 references it cites were found in a registry or an index.
Customer satisfaction with services: putting perceived value into the equation
Abstract
This research investigated the relationship between three elements – core service quality, relational service quality‐ and perceived value – and customer satisfaction and future intentions across four services. The results revealed that core service quality (the promise) and perceived value were the most important drivers of customer satisfaction with relational service quality (the delivery) a significant but less important driver. A direct link between customer satisfaction and future intentions was established. The relative importance of the three drivers of satisfaction varied among services. Specifically, the importance of core service quality and perceived value was reversed depending on the service. A major conclusion was that both perceived value and service quality dimensions should be incorporated into customer satisfaction models to provide a more complete picture of the drivers of satisfaction.
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Citations
Cites
SERVQUAL: A multiple-Item Scale for measuring consumer perceptions of service quality
Parasuraman, A., Berry, L. L., & Zeithaml, V. A. (1988) · Zenodo · doi:10.5281/zenodo.14579729 · Cited by 21,118
A Cognitive Model of the Antecedents and Consequences of Satisfaction Decisions
Oliver, R. L. (1980) · Journal of Marketing Research · doi:10.1177/002224378001700405 · Cited by 14,494
The Behavioral Consequences of Service Quality
Zeithaml, V. A., Berry, L. L., & Parasuraman, A. (1996) · Journal of Marketing · doi:10.2307/1251929 · Cited by 12,003
The Service Encounter: Diagnosing Favorable and Unfavorable Incidents
Bitner, M. J., Booms, B. H., & Tetreault, M. S. (1990) · Journal of Marketing · doi:10.2307/1252174 · Cited by 4,860
The value concept and relationship marketing
Ravald, A., & Grönroos, C. (1996) · European Journal of Marketing · doi:10.1108/03090569610106626 · Cited by 2,180
Development of a Taxonomy of Services to Gain Strategic Marketing Insights
Bowen, J. (1990) · Journal of the Academy of Marketing Science · doi:10.1177/009207039001800104 · Cited by 397
Cited by
The concept of perceived value: a systematic review of the research
Sánchez-Fernández, R., & Iniesta-Bonillo, M. Á. (2007) · Marketing Theory · doi:10.1177/1470593107083165 · Cited by 1,269
"Migrating" to New Service Providers: Toward a Unifying Framework of Consumers' Switching Behaviors
Bansal, H. S. (2005) · Journal of the Academy of Marketing Science · doi:10.1177/0092070304267928 · Cited by 975
Jin, N. P., Lee, S., & Lee, H. (2015) · International Journal of Tourism Research · doi:10.1002/jtr.1968 · Cited by 463
Kim, T. G., Lee, J. H., & Law, R. (2008) · Tourism Management · doi:10.1016/j.tourman.2007.05.016 · Cited by 369
Ganguli, S., & Roy, S. K. (2011) · International Journal of Bank Marketing · doi:10.1108/02652321111107648 · Cited by 357
Metadata
- Authors
- McDougall, G. H. G., & Levesque, T.
- Venue
- Journal of Services Marketing
- Publisher
- Emerald
- Published
- 2000-09-01
- Volume
- 14
- Issue
- 5
- Pages
- 392-410
- ISSN
- 0887-6045 (ISSN-L)
- OpenAlex
- W2151405035
- Cited by
- 1,830
- References
- 6
- FWCI
- 19.21
- Type
- journal article
- Language
- en
- Open access
- closed
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Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.