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Cited by 389

The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.

On agent-mediated electronic commerce

Minghua He, Jennings, N.R., Ho-Fung Leung·2003·IEEE Transactions on Knowledge and Data Engineering

Abstract

This paper surveys and analyzes the state of the art of agent-mediated electronic commerce (e-commerce), concentrating particularly on the business-to-consumer (B2C) and business-to-business (B2B) aspects. From the consumer buying behavior perspective, agents are being used in the following activities: need identification, product brokering, buyer coalition formation, merchant brokering, and negotiation. The roles of agents in B2B e-commerce are discussed through the business-to-business transaction model that identifies agents as being employed in partnership formation, brokering, and negotiation. Having identified the roles for agents in B2C and B2B e-commerce, some of the key underpinning technologies of this vision are highlighted. Finally, we conclude by discussing the future directions and potential impediments to the wide-scale adoption of agent-mediated e-commerce.

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Metadata

Authors
He, M., Jennings, N. R., & Leung, H.-F.
Venue
IEEE Transactions on Knowledge and Data Engineering
Published
2003-07
Volume
15
Issue
4
Pages
985-1003
ISSN
1041-4347 (ISSN-L)
OpenAlex
W2159112521
Cited by
389
References
3
FWCI
42.05
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: On agent-mediated electronic commerce. https://app.cochat.ai/papers/10.1109/tkde.2003.1209014
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He, M., Jennings, N. R., & Leung, H.-F. (2003). On agent-mediated electronic commerce. IEEE Transactions on Knowledge and Data Engineering. https://doi.org/10.1109/tkde.2003.1209014

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.