Cited by 4Privacy-Preserving Technologies in DataRecommender Systems and TechniquesPrivacy, Security, and Data Protection

Privacy-Preserving Recommendation with Debiased Obfuscaiton

Lin, Chennan, Liu, Baisong, Zhang, Xueyuan, Wang, Zhiye, Hu, Ce, Luo, Linze·2022·2022 IEEE International Conference on Trust, Security and Privacy in Computing and Communications (TrustCom)

Abstract

As people enjoy the personalized services recommended by Recommender Systems (RSs), the privacy disclosure risk increases with frequent interactions. Malicious adversary often collects public information online to infer private information for illicit profit. As privacy concerns grew, researchers introduced data obfuscation into recommender systems. However, there still exists several limitations in current work. First, although the existing methods effectively reduce the risk of privacy disclosure, they can be detrimental to the quality of the recommendation service. Second, a range of practical issues under the application of recommendation systems are not considered, e.g., long-tail, density, etc. To address those challenges, we propose a novel framework named Want User Defending Inference (WUDI), a high-performance privacy-preserving debiased framework based on data obfuscation. Unlike the original strategies, i.e., adding or removing user ratings, we introduced some novel strategies to generate an obfuscated matrix. Firstly, we define a new method called Cluster Recommend for alleviating the long-tail skewness and data sparsity in RSs. Then we investigate the gender bias in obfuscation and apply a bias mitigating strategy to RSs. Experiments on public datasets demonstrate that WUDI can outperform the state-of-the-art baselines in obfuscation.

Integrity signals

Registry

Crossref · 10.1109/trustcom56396.2022.00086

Cites

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  • Obfuscation mitigates data privacy disclosure risk by distorting the data by adding, removing, or altering existing data in a way that blocks the adversary from conducting an inference attack and also ensures recommendations accuracy as it contains no such noisy data.

    “In the obfuscation approach, the data privacy disclosure risk is mitigated by distorting the data by adding, removing, or altering existing data in a way so that the whole process blocks the adversary from conducting an inference attack and also ensures recommendations accuracy as it contains no such noisy data [118].”
  • Obfuscation can be achieved by solving a multi-objective optimization problem where the objectives are improving RS accuracy and protecting users' privacy, or applying probabilistic privacy mapping between private and to-be-released public data, or removing the most indicative items of the sensitive data with the addition of some fictitious data to confuse the adversary.

    “The obfuscation can be achieved by solving the multi-objective optimization problem where the objectives are improving RS accuracy & protecting users' privacy [119] or applying probabilistic privacy mapping between private & to be released public data [100] or removing the most indicative items of the sensitive data with the addition of some fictitious data to confuse the adversary [10, 11”
  • Lin et al. [118] addressed the same issue while accounting for popularity bias by incorporating long-tail (unpopular) items.

    “Subsequently, Lin et al. [118] addressed the same issue while accounting for popularity bias by incorporating long-tail (unpopular) items.”

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Cited by

Authors
Lin, C., Liu, B., Zhang, X., Wang, Z., Hu, C., & Luo, L.
Affiliations
Ningbo University (CN)
Venue
2022 IEEE International Conference on Trust, Security and Privacy in Computing and Communications (TrustCom)
Publisher
IEEE
Published
2022-12
Pages
590-597
OpenAlex
W4328028476
Cited by
4
References
3
Citations by year
2025: 2 · 2024: 1 · 2023: 1
FWCI
0.55
Type
conference paper
Language
en
Open access
closed
Locations
IEEE International Conference on Trust, Security and Privacy in Computing and Communications (TrustCom) (publishedVersion)
Funders
  • Natural Science Foundation of Zhejiang Province
  • Science and Technology Innovation 2025 Major Project of Ningbo
  • Natural Science Foundation of Ningbo
Topics
  • Physical Sciences › Computer Science › Artificial Intelligence › Privacy-Preserving Technologies in Data
  • Physical Sciences › Computer Science › Information Systems › Recommender Systems and Techniques
  • Social Sciences › Sociology and Political Science › Privacy, Security, and Data Protection
Keywords
privacy-preserving recommendation, data obfuscation, recommender systems, data sparsity, gender bias

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