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Use of imagery and text that could convey reduced harm in American Spirit advertisements
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“Recent studies have examined how Natural American Spirit (NAS) cigarettes, which feature Native imagery alongside 'natural' and 'additive-free' text descriptors, may suggest a 'safer' product to consumers. 3 4”
From Tobacco industry misappropriation of American Indian culture and traditional tobacco (2018) · cites this paper as [4]
In the citing paper
“Recent studies have examined how Natural American Spirit (NAS) cigarettes, which feature Native imagery alongside 'natural' and 'additive-free' text descriptors, may suggest a 'safer' product to consumers. 3 4”
From Tobacco industry misappropriation of American Indian culture and traditional tobacco (2018) · cites this paper as [4]
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Research works printed but not linked: 22
- Barthes, 1964, Rhétorique de l'image, Communications, 4, 40, 10.3406/comm.1964.1027 · DOI
- Gardner, 2006, “The doctors’ choice is America's choice” the physician in US cigarette advertisements, 1930–1953, Am J Pub Health, 96, 222, 10.2105/AJPH.2005.066654 · DOI
- Cummings, 2002, Failed promises of the cigarette industry and its effect on consumer misperceptions about the health risks of smoking, Tob Control, 11, I110, 10.1136/tc.11.suppl_1.i110 · DOI
- Bansal-Travers, 2011, What do cigarette pack colors communicate to smokers in the US?, Am J Prev Med, 40, 683, 10.1016/j.amepre.2011.01.019 · DOI
- Bansal-Travers, 2011, The impact of cigarette pack design, descriptors, and warning labels on risk perception in the US, Am J Prev Med, 40, 674, 10.1016/j.amepre.2011.01.021 · DOI
- Arnett, 1999, Winston's “No Additives” campaign: “straight up”? “no bull”?, Public Health Rep, 114, 522, 10.1093/phr/114.6.522 · DOI
- Agaku, 2015, Cigarette design and marketing features are associated with increased smoking susceptibility and perception of reduced harm among smokers in 27 EU countries, Tob Control, 24, e233, 10.1136/tobaccocontrol-2014-051922 · DOI
- Byron, 2016, Adolescents’ and adults’ perceptions of ‘natural’, ‘organic’ and ‘additive-free’ cigarettes, and the required disclaimers, Tob Control, 25, 517, 10.1136/tobaccocontrol-2015-052560 · DOI
- Cummings, 2004, Are smokers adequately informed about the health risks of smoking and medicinal nicotine?, Nicotine Tob Res, 6, S333, 10.1080/14622200412331320734 · DOI
- O'Connor, Perceptions of “Natural” and “Additive-Free” Cigarettes and Intentions to Purchase, Health Educ Behav
- Czoli, 2014, Cigarette packaging: youth perceptions of “natural” cigarettes, filter references, and contraband tobacco, J Adolesc Health, 54, 33, 10.1016/j.jadohealth.2013.07.016 · DOI
- Kelly, 2014, The effects of natural cigarette claims on adolescents’ brand-related beliefs, attitudes, and intentions, J Health Commun, 19, 1064, 10.1080/10810730.2013.872720 · DOI
- McDaniel, 2007, “I always thought they were all pure tobacco”: American smokers’ perceptions of “natural” cigarettes and tobacco industry advertising strategies, Tob Control, 16, e7, 10.1136/tc.2006.019638 · DOI
- Pearson, American Spirit pack descriptors and perceptions of harm: a crowdsourced comparison of modified packs, Nicotine Tob Res
- Hammond, 2009, The impact of cigarette package design on perceptions of risk, J Public Health (Oxf), 31, 345, 10.1093/pubmed/fdp066 · DOI
- King, 2005, What was “light” and “mild” is now “smooth” and “fine”: new labelling of Australian cigarettes, Tob Control, 14, 214, 10.1136/tc.2005.011692 · DOI
- Gonzalez, 2012, Planting trees without leaving home: tobacco company direct-to-consumer CSR efforts, Tob Control, 21, 363, 10.1136/tobaccocontrol-2011-050219 · DOI
- McCracken, 1986, Culture and consumption: a theoretical account of the structure and movement of the cultural meaning of consumer goods, J Consum Res, 13, 71, 10.1086/209048 · DOI
- Branthwaite, 2002, Investigating the power of imagery in marketing communication: evidence-based techniques, Qual Mark Res, 5, 164, 10.1108/13522750210432977 · DOI
- Moodie, 2014, The importance of cigarette packaging in a ‘dark’ market: the ‘Silk Cut’ experience, Tob Control, 23, 274, 10.1136/tobaccocontrol-2012-050681 · DOI
- Hammond, 2009, Cigarette pack design and perceptions of risk among UK adults and youth, Eur J Public Health, 19, 631, 10.1093/eurpub/ckp122 · DOI
- Pollay, 2002, How cigarette advertising works: rich imagery and poor information
Cited by
Sorted by citations
Tobacco industry misappropriation of American Indian culture and traditional tobacco
D’Silva, J., O’Gara, E., & Villaluz, N. T. (2018) · Tobacco Control · doi:10.1136/tobaccocontrol-2017-053950 · Cited by 54
Metadata
- Authors
- Moran, M. B., Pierce, J. P., Weiger, C., Cunningham, M. C., & Sargent, J. D.
- Venue
- Tobacco Control
- Publisher
- BMJ
- Published
- 2016-09-08
- Volume
- 26
- Issue
- e1
- Pages
- e68-e70
- ISSN
- 0964-4563
- 1468-3318
- PMC
- PMC5342944
- Cited by
- 28
- References
- 0
- Language
- en
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