When social networks cross boundaries: a case study of workplace use of facebook and linkedin
Abstract
The use of social networking software by professionals is increasing dramatically. How it is used, whether it enhances or reduces productivity, and how enterprise-friendly design and use might evolve are open questions. We examine attitudes and behaviors in a large, technologically-savvy organization through a broad survey and thirty focused interviews. We find extensive social and work uses, with complex patterns that differ with software system and networker age. Tensions arise when use spans social groups and the organization's firewall. Although use is predominantly to support weak ties whose contribution to productivity can be difficult to prove, we anticipate rapid uptake of social networking technology by organizations.
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Users may exhibit different behavioral patterns on different platforms.
“Users may exhibit different behavioral patterns on different platforms”
From Social Data: Biases, Methodological Pitfalls, and Ethical Boundaries (2019) · cites this paper as Skeels and Grudin, 2009
Cites
Whose space? differences among users and non-users of social network sites
Hargittai, E. (2007) · Journal of Computer-Mediated Communication · doi:10.1111/j.1083-6101.2007.00396.x · Cited by 1,286 · see citing works
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Facebook as a toolkit: A uses and gratification approach to unbundling feature use
Smock, A. D., Ellison, N. B., Lampe, C., & Wohn, D. Y. (2011) · Computers in Human Behavior · doi:10.1016/j.chb.2011.07.011 · Cited by 948 · see citing works
Social Data: Biases, Methodological Pitfalls, and Ethical Boundaries
Olteanu, A., Castillo, C., Diaz, F., & Kıcıman, E. (2019) · Frontiers in Big Data · doi:10.3389/fdata.2019.00013 · Cited by 763 · see citing works
“Users may exhibit different behavioral patterns on different platforms (Skeels and Grudin, 2009 ): e.g., they may find acceptable to share family photos on Facebook, but not on LinkedIn (Van Dijck, 2013b).”
BackgroundNaslund, J. A., Grande, S. W., Aschbrenner, K. A., & Elwyn, G. (2014) · PLoS ONE · doi:10.1371/journal.pone.0110171 · Cited by 331 · see citing works
Yu, L., Cao, X., Liu, Z., & Wang, J. (2018) · Information Technology & People · doi:10.1108/itp-10-2016-0237 · Cited by 297 · see citing works
How do designers and user experience professionals actually perceive and use personas?
Matthews, T., Judge, T., & Whittaker, S. (2012) · Proceedings of the SIGCHI Conference on Human Factors in Computing Systems · doi:10.1145/2207676.2208573 · Cited by 245 · see citing works
Henning, M. A., Hawken, S., MacDonald, J., McKimm, J., Brown, M., Moriarty, H., Gasquoine, S., Chan, K., Hilder, J., & Wilkinson, T. (2017) · Medical Teacher · doi:10.1080/0142159x.2017.1332363 · Cited by 21 · see citing works
- Authors
- Skeels, M. M., & Grudin, J.
- Affiliations
- University of Washington (US)
- Microsoft (United States) (US)
- ORCID
- Grudin, Jonathan
- Venue
- Proceedings of the 2009 ACM International Conference on Supporting Group Work
- Publisher
- ACM
- Published
- 2009-05-10
- Pages
- 95-104
- OpenAlex
- W2018739138
- Cited by
- 602
- References
- 1
- Citations by year
- 2026: 2 · 2025: 5 · 2024: 8 · 2023: 7 · 2022: 15 · 2021: 13 · 2020: 31 · 2019: 26 · 2018: 31 · 2017: 44 · 2016: 72 · 2015: 60 · 2014: 68 · 2013: 66 · 2012: 72
- FWCI
- 83.35
- Type
- conference paper
- Language
- en
- Open access
- closed
- Locations
- International ACM SIGGROUP Conference on Supporting Group Work (GROUP) (publishedVersion)
- Funders
- Forskningsrådet om Hälsa, Arbetsliv och Välfärd
- Topics
- Social Sciences › Communication › Knowledge Management and Sharing
- Social Sciences › Decision Sciences › Information Systems and Management › Personal Information Management and User Behavior
- Social Sciences › Sociology and Political Science › Information Systems Theories and Implementation
- Keywords
- social networking software, professional use of social media, weak ties, productivity, organizational boundaries, enterprise social networking
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