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Cited by 269

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Future imaginaries in the making and governing of digital technology: Multiple, contested, commodified

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Mager, Astrid, Katzenbach, Christian·2021·New Media & Society

Abstract

Visions of the future are omnipresent in current debates about the digital transformation. This introductory article and the full special issue are concerned with the function, power, and performativity of future visions and how they relate to the making and governing of digital technology. Revisiting existing concepts, we particularly discuss and advance the concept of sociotechnical imaginaries. In difference to ephemeral visions and partisan ideas, imaginaries are collectively held and institutionally stabilized. Nonetheless, we hold that they are multiple, contested, and commodified rather than monolithic, linear visions of future trajectories enacted by state actors. Introducing and summarizing the articles of the special issue, we conclude that imaginaries are increasingly dominated by technology companies that not only take over the imaginative power of shaping future society, but also partly absorb public institutions’ ability to govern these very futures with their rhetoric, technologies, and business models.

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  • The politics of ‘platforms’

    Gillespie, T. (2010) · New Media & Society · doi:10.1177/1461444809342738 · Cited by 2,522 · cited 2×

    “While tech companies’ strong discursive and technological clutch to shape and govern future developments is evident in the case of platforms (Gillespie, 2010; Poell et al., 2019), it is becoming increasingly relevant in the intense debate about AI.”
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Metadata

Authors
Mager, A., & Katzenbach, C.
Venue
New Media & Society
Published
2021-02
Volume
23
Issue
2
Pages
223-236
ISSN
  • 1461-4448 (ISSN-L)
  • 1461-7315
OpenAlex
W3135573933
Cited by
269
References
1
FWCI
44.90
Type
journal article
Language
en
Open access
gold

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CoChat. (2026). Citation check: Future imaginaries in the making and governing of digital technology: Multiple, contested, commodified. https://app.cochat.ai/papers/10.1177/1461444820929321
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Mager, A., & Katzenbach, C. (2021). Future imaginaries in the making and governing of digital technology: Multiple, contested, commodified. New Media & Society. https://doi.org/10.1177/1461444820929321

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