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Cited by 933

The DOI matches its Crossref record; 18 of the 18 references it cites were found in a registry or an index.

Harnessing Social Media for Health Promotion and Behavior Change

Korda, Holly, Itani, Zena·2013·Health Promotion Practice

Abstract

Rapid and innovative advances in participative Internet communications, referred to as “social media,” offer opportunities for modifying health behavior. Social media let users choose to be either anonymous or identified. People of all demographics are adopting these technologies whether on their computers or through mobile devices, and they are increasingly using these social media for health-related issues. Although social media have considerable potential as tools for health promotion and education, these media, like traditional health promotion media, require careful application and may not always achieve their desired outcomes. This article summarizes current evidence and understanding of using social media for health promotion. More important, it discusses the need for evaluating the effectiveness of various forms of social media and incorporating outcomes research and theory in the design of health promotion programs for social media.

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Research works printed but not linked: 1

  1. Anderson J., Gomez M. (2009, August). From Flickr to a blogging call to action: User generated content lessons learned from AIDS.gov. Presentation at the CDC National Conference on Health Communication, Marketing and Media, Atlanta, GA.Retrieved from http://www.slideshare.net/aidsgov/aidsgovs-usergenerated-content-presentation-for-cdcs-national-conference-on-health-communication-marketing-and-media-2009 · doi:10.1037/e521582014-095

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Metadata

Authors
Korda, H., & Itani, Z.
Venue
Health Promotion Practice
Published
2011-05-10
Volume
14
Issue
1
Pages
15-23
ISSN
  • 1524-8399 (ISSN-L)
  • 1552-6372
OpenAlex
W2130363090
Cited by
933
References
18
FWCI
19.00
Type
journal article
Language
en
Open access
closed
Licence
journals.sagepub.com/page/policies/text-and-data-mining-license (tdm)

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CoChat. (2026). Citation check: Harnessing Social Media for Health Promotion and Behavior Change. https://app.cochat.ai/papers/10.1177/1524839911405850
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Korda, H., & Itani, Z. (2013). Harnessing Social Media for Health Promotion and Behavior Change. Health Promotion Practice. https://doi.org/10.1177/1524839911405850

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