“Merciless Indian Savages”: Deconstructing Anti-Indigenous Framing
Abstract
In this article, we identify and develop the specific anti-Indigenous subframe of the long dominant larger white racial frame. Using sociological concepts of systemic racial oppression, we show how the anti-Indigenous subframe co-naturalizes race concepts and specific racist language, embedding a deep and lasting negative framing of Native Americans in the U.S. society. We utilize the Google Ngram Viewer for digitized document identification and retrieval, an important social science tool for finding major historical documents for analysis. Using important documents, we identify a very specific language of Indigenous oppression and examine its central role in anti-Indigenous racial framing, past and present. We demonstrate how powerful and influential political, religious, and scholarly figures and major institutions have developed this racist framing over centuries of systemic Indigenous oppression in the United States. Our analysis adds to the body of social science knowledge by explicating how Indigenous oppression on a systemic level has been perpetuated, rationalized, and legitimated by means of a broad white racial frame and its powerful anti-Indigenous subframe.
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The combination of anti-DEI legislation and normative Christian values both center a predominant logic of anti-Indigenous sentiments.
“The combination of anti-DEI legislation and normative Christian values both center a predominant logic of anti-Indigenous sentiments (Mackay & Feagin, 2022).”
From “It’s Not Just About Competition – It’s Ceremony”: Introducing the Embedded Indigeneity Framework for Understanding Identity, Mission, and Practice in TCU and NASNTI Athletics (2026) · cites this paper as Mackay & Feagin, 2022
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An Indigenous Peoples’ History of the United States
Wallis, V. (2015) · Socialism and Democracy · doi:10.1080/08854300.2014.1001568 · Cited by 611 · see citing works
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Foster, S., & Welch, N. (2026) · Journal of Intercollegiate Sport · doi:10.17161/jis.v19i3.24806
“The combination of anti-DEI legislation and normative Christian values both center a predominant logic of anti-Indigenous sentiments (Mackay & Feagin, 2022).”
- Authors
- Mackay, R. E., & Feagin, J.
- Affiliations
- Texas A&M University (US)
- Corresponding author
- Mackay, Ried E.
- ORCID
- Mackay, Ried E.
- Venue
- Sociology of Race and Ethnicity
- Publisher
- SAGE Publications
- Published
- 2022-07-20
- Volume
- 8
- Issue
- 4
- Pages
- 518-533
- ISSN
- 2332-6492 (ISSN-L)
- 2332-6506
- OpenAlex
- W4286001182
- Cited by
- 16
- References
- 1
- Citations by year
- 2026: 2 · 2025: 9 · 2024: 3 · 2023: 1 · 2022: 1
- FWCI
- 18.42
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Sociology of Race and Ethnicity (publishedVersion)
- Topics
- Social Sciences › Anthropology › Indigenous Cultures and History
- Social Sciences › Sociology and Political Science › Racial and Ethnic Identity Research
- Social Sciences › Linguistics and Language › Cultural and political discourse analysis
- Keywords
- Native Americans, white racial frame, racist language, indigenous oppression, Google Ngram Viewer, historical documents, American history
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