Cited by 297Pentecostalism and Christianity StudiesReligion and Society in Latin AmericaChristian Theology and Mission

The DOI matches its Crossref record; 26 of the 26 references it cites were found in a registry or an index; none of the 29 sources its claims cite is checked for support yet.

Aesthetics of Persuasion: Global Christianity and Pentecostalism's Sensational Forms

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Meyer, Birgit·2010·South Atlantic Quarterly

Abstract

One of the key features of Pentecostal/charismatic churches is their sensational appeal. Taking as a point of departure the experience of the Holy Spirit as a “portable,” embodied power source, this essay seeks to contribute to developing alternative concepts that expand our view of Pentecostalism as it emerges through a “Protestant lens.” First, I critically discuss the severance of aesthetics and Protestantism, and the concomitant dismissal of “form” in the work of Max Weber. I argue for the need to recapture an understanding of religion as aesthetics, albeit taken in the broad sense of aisthesis, advocated by Aristotle. Calling for the reappreciation of form as absolutely essential to religious experience, I then introduce the notion of the sensational form, which allows us to grasp how the Holy Spirit operates according to Pentecostal understanding and experience. Presenting the term aesthetics of persuasion, I address the question of how aesthetics is relevant to broader modalities of binding and politics of belonging—paying attention to Jacques Rancière's “distribution of the sensible.” Taking Pentecostalism as a prominent representative of global Christianity, I seek not only to enhance our understanding of its particular sensational religiosity but also to outline new directions in the broader study of Protestantism and Christianity in general.

Overview

Integrity signals

Registry

Crossref · 10.1215/00382876-2010-015

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26 of 26 references verified0 citation errors · 0 not checkable

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Claims the paper makes

48 Own interpretation · 22 Sources not found · 11 No basis given · 3 No full text of the sources · 2 Not checked yet · 2 Own result

Verify all 1 references — free account
  • It may state two separate claims as one. 29
  • Probably not a substantial claim. 48
  • The quote only partly states this claim. 1
62 of 62
  • The paper relies on this without support.

    Religion is a practice of mediation between humans and God (or some transcendental realm or force).

    “The concept is based on my understanding of religion as a practice of mediation between the levels of humans and God (or some transcendental realm or force).38”
  • The paper relies on this without support.

    Pentecostalism is a prominent representative of global Christianity.

    “Taking Pentecostalism as a prominent representative of global Christianity, I seek not only to enhance our understanding of its particular sensational religiosity but also to outline new directions for the broader study of Protestantism and Christianity in general, taking into account the importance of materiality.”
  • The paper relies on this without support.

    The Holy Spirit is an experiential presence that invokes feelings.

    “The Holy Spirit is an experiential presence that invokes feelings.”
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Research works printed but not linked: 16

  1. [2]2. A. Corten and R. Marshall-Fratani (Bloomington: Indiana University Press, 2001), 41-61; and Joel Robbins, "The Global- ization of Pentecostal and Charismatic Christianity," Annual Review of Anthropology 33 (2004): 117-43.
  2. [8]8. See, for example, Matthew Engelke, "Material Religion," in The Cambridge Companion to Religious Studies, ed. Robert Orsi (Cambridge: Cambridge University Press, forthcom- ing);
  3. [13]13. Jacques Rancière, The Politics of Aesthetics: The Distribution of the Sensible, trans. Gabriel Rockhill (London: Continuum, 2006).
  4. [19]19. H. H. Gerth and C. Wright Mills (1948; London: Routledge and Kegan Paul, 1970), 341. 13 Ibid. 14 Ibid.; my emphasis.
  5. [20]20. Max Weber, Economy and Society: An Outline of Interpretive Sociology, ed. Guenther Roth and Claus Wittich (Berkeley: University of California Press, 1978), 399-634, 608-9. 16 Ibid., 610.
  6. [22]22. Birgit Meyer, Translating the Devil: Religion and Modernity among the Ewe in Ghana (Edin- burgh: Edinburgh University Press, 1999). 19 Martin, "Aesthetics," 141. 20 Ibid., 143.
  7. [23]23. Birgit Meyer and Jojada Verrips, "Aesthetics," in Key Words in Religion, Media, and Culture, ed. David Morgan (London: Routledge, 2008), 22-24.
  8. [26]26. Terry Eagleton, The Ideology of the Aesthetic (Oxford: Blackwell, 1990), 70-101. 25 Ibid., 13.
  9. [28]28. and Meyer and Verrips, "Aesthetics." See also Brent Plate, Walter Benjamin, Religion, and Aesthetics: Rethinking Religion through the Arts (New York: Routledge, 2005), 24.
  10. [29]29. Brent Plate, Walter Benjamin, Religion, and Aesthetics (London: Routledge, 2005), 24.
  11. [30]30. The opposition between art and religion that Weber invokes still informs the thinking of many scholars in those fields up until our time. Scholars in the arts are eager to assert the autonomy of art vis-à-vis religion; this shows today, for instance, in the rejection of religiously motivated charges of blasphemy. See James Elkins and David Morgan, eds., Re-enchantment (The Art Seminar) (London: Routledge, 2009).
  12. [31]31. While de facto iconoclasm was limited, its continuous invocation as Protestantism's mark of distinction is telling for the antiaesthetic, antimaterial stance that is often espoused in Protestant self-representation theologians. At the same time, as David Morgan has convincingly shown, images have long had a place in Protestant worship. David Morgan, Visual Piety: A History and Theory of Popular Religious Images (Berkeley: University of Cali- fornia Press, 1998). 30 Cited in Gerrit Jan Hoenderdaal, "Religieuze Existentie en Aesthetische Aanschouwing" ("Religious Existence and Aesthetic Contemplation") (PhD diss., Utrecht University, 1948), 81.
  13. [40]40. Collin Campbell critiqued Weber's limitation to one aspect of Protestant religiosity-its work ethics, stemming from despair about predestination theology-and his neglect of the sphere of emotions that became central to the formation of religious experience in Romanticism. Collin Campbell, The Romantic Ethic and the Spirit of Modern Consumerism (Oxford: Blackwell, 1987).
  14. [46]46. Beth Hinderliter et al., eds., Communities of Sense: Rethinking Aesthetics and Politics (Dur- ham, NC: Duke University Press, 2009), 1.
  15. [47]47. Ibid.; and Meyer, Aesthetic Formations. 52 Here I cannot go into the recent literature on political theologies that emerged partly in response to the incapacity of secularization theory to explain the public presence and appeal of religion today. While the bringing together of politics and religion in one frame- work is of central importance, I miss a concern with sensations-and a broader under- standing of aesthetics in this literature. 53 Verrips, "Anaesthesia"; see also Susan Buck-Morss, "Aesthetics and Anaesthetics: Walter Benjamin's Art Works Essay Reconsidered," October 62 (1992): 3-41; and Jonathan Crary, Suspensions of Perception: Attention, Spectacle, and Modern Culture (Cambridge: MIT Press, 2000).
  16. [52]52. Limitations of space prevent me from delving deeper into Aristotelian rhetoric, Aristotle, Art of Rhetoric, Loeb Classical Library No. 193, trans. G. H. Freese (London: Heinemann, 1926).

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Metadata

Authors
Meyer, B.
Corresponding author
Meyer, Birgit
Venue
South Atlantic Quarterly
Published
2010-10-01
Volume
109
Issue
4
Pages
741-763
ISSN
  • 0038-2876 (ISSN-L)
  • 1527-8026
OpenAlex
W2117282541
Cited by
297
References
23
Citations by year
2026: 12 · 2025: 2 · 2024: 10 · 2023: 32 · 2022: 37 · 2021: 29 · 2020: 52 · 2019: 14 · 2018: 11 · 2017: 18 · 2016: 10 · 2015: 28 · 2014: 10 · 2013: 13 · 2012: 9
FWCI
194.73
Type
journal article
Language
en
Open access
Locations
  • South Atlantic Quarterly (publishedVersion)
  • VU Research Portal (publishedVersion, other-oa)
  • Digital Academic REpository of VU University Amsterdam (Vrije Universiteit Amsterdam) (submittedVersion)
  • Data Archiving and Networked Services (DANS) (submittedVersion, other-oa)
Topics
  • Social Sciences › Arts and Humanities › Religious studies › Pentecostalism and Christianity Studies
  • Social Sciences › Sociology and Political Science › Religion and Society in Latin America
  • Social Sciences › Arts and Humanities › Religious studies › Christian Theology and Mission
Keywords
Pentecostalism, global Christianity, Holy Spirit, Protestantism, Max Weber, aisthesis, Jacques Rancière, distribution of the sensible, politics of belonging, charismatic churches

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