Cited by 740Cultural Studies and ColonialismHistory, Culture, and DiplomacyAsian American and Pacific Histories

Cold War orientalism : Asia in the middlebrow imagination, 1945-1961

Klein, Christina·2003·University of California Press eBooks

Abstract

In the years following World War II, American writers and artists produced a steady stream of popular stories about Americans living, working, and traveling in Asia and the Pacific. Meanwhile the U.S., competing with the Soviet Union for global power, extended its reach into Asia to an unprecedented degree. This book reveals that these trends—the proliferation of Orientalist culture and the expansion of U.S. power—were linked in complex and surprising ways. While most cultural historians of the Cold War have focused on the culture of containment, Christina Klein reads the postwar period as one of international economic and political integration—a distinct chapter in the process of U.S.-led globalization. Through her analysis of a wide range of texts and cultural phenomena—including Rodgers and Hammerstein's South Pacific and The King and I, James Michener's travel essays and novel Hawaii, and Eisenhower's People-to-People Program—Klein shows how U.S. policy makers, together with middlebrow artists, writers, and intellectuals, created a culture of global integration that represented the growth of U.S. power in Asia as the forging of emotionally satisfying bonds between Americans and Asians. Her book enlarges Edward Said's notion of Orientalism in order to bring to light a cultural narrative about both domestic and international integration that still resonates today.

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Crossref · 10.1525/9780520936256

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  • In the late 1950s and 1960s, during Japan's rapid economic recovery, the most receptive audience for Ohsawa's brown rice regime was the West, especially the USA, where Cold War Orientalism converged with a counterculture seeking Eastern philosophy and natural foods.

    “In the late 1950s and 1960s, during Japan's high-speed economic recovery, the most receptive audience for Ohsawa's religiouslyinfused brown rice regime was the West, particularly the USA.During this era, there was a convergence of Cold War Orientalism, the term Christina Klein has applied to the cultural fascination with Asia in American popular culture, with a rising counterculture seeking”

Cited by

Authors
Klein, C.
Corresponding author
Klein, Christina
Venue
University of California Press eBooks
Published
2003-03-10
OpenAlex
W1487308729
Cited by
740
References
0
Citations by year
2026: 36 · 2025: 69 · 2024: 17 · 2023: 27 · 2022: 31 · 2021: 41 · 2020: 33 · 2019: 38 · 2018: 46 · 2017: 39 · 2016: 21 · 2015: 39 · 2014: 43 · 2013: 50 · 2012: 32
FWCI
44.23
Type
book
Language
en
Open access
closed
Locations
  • University of California Press eBooks (publishedVersion)
  • Thammasat University Digital Collections (submittedVersion)
  • TU Digital Collections (Thammasat University) (submittedVersion)
Topics
  • Social Sciences › Arts and Humanities › Religious studies › Cultural Studies and Colonialism
  • Social Sciences › Arts and Humanities › History › History, Culture, and Diplomacy
  • Social Sciences › Cultural Studies › Asian American and Pacific Histories
Keywords
Orientalism, Cold War, American popular culture, South Pacific (musical), The King and I, Edward Said, middlebrow culture, cultural integration

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