The DOI matches its Crossref record; 4 of the 4 references it cites were found in a registry or an index.
So What If Remanufacturing Cannibalizes My New Product Sales?
Abstract
Remanufactured products do not always cannibalize new product sales. To minimize cannibalization and create additional profits, managers need to understand how consumers value remanufactured products. This is not a static decision and should be re-evaluated over the entire product life cycle. While managers have a responsibility to maximize profits for the firm, this is not necessarily equivalent to maximizing new product sales. A portfolio that includes remanufactured products can enable firms to reach additional market segments and help block competition from new low-end products or third-party remanufacturers.
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Citations
Cites
THE IMPACT OF PRODUCT RECOVERY ON LOGISTICS NETWORK DESIGN
FLEISCHMANN, M., BEULLENS, P., BLOEMHOF‐RUWAARD, J. M., & VANWASSENHOVE, L. N. (2001) · Production and Operations Management · doi:10.1111/j.1937-5956.2001.tb00076.x · Cited by 833
Self-citationThe Effect of Competition on Recovery Strategies
Ferguson, M. E., & Toktay, L. B. (2006) · Production and Operations Management · doi:10.1111/j.1937-5956.2006.tb00250.x · Cited by 823
Choosing the Right Green Marketing Strategy
Ginsberg, J. M., & Bloom, P. N. (2004) · Dialnet (Universidad de la Rioja) · Cited by 664
Reverse Supply Chains for Commercial Returns
Blackburn, J. D., Guide, V. D. R., Souza, G. C., et al. (2004) · California Management Review · doi:10.2307/41166207 · Cited by 583
Self-citation
Cited by
Competitive Quality Choice and Remanufacturing
Örsdemir, A., Kemahlıoğlu‐Ziya, E., & Parlaktürk, A. K. (2014) · Production and Operations Management · doi:10.1111/poms.12040 · Cited by 438
The Environmental Impacts of Reuse: A Review
Cooper, D. R., & Gutowski, T. G. (2017) · Journal of Industrial Ecology · doi:10.1111/jiec.12388 · Cited by 337
Wang, Y., Zhu, Q., Krikke, H., & Hazen, B. (2020) · Technological Forecasting and Social Change · doi:10.1016/j.techfore.2020.120275 · Cited by 89
Metadata
- Authors
- Atasu, A., Guide, V. D. R., & Van Wassenhove, L. N.
- Venue
- California Management Review
- Publisher
- SAGE Publications
- Published
- 2010-02
- Volume
- 52
- Issue
- 2
- Pages
- 56-76
- ISSN
- 0008-1256 (ISSN-L)
- 2162-8564
- OpenAlex
- W2076281238
- Cited by
- 344
- References
- 4
- FWCI
- 24.35
- Type
- journal article
- Language
- en
- Open access
- closed
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- Atasu, A., Guide, V. D. R., & Van Wassenhove, L. N. (2010). So What If Remanufacturing Cannibalizes My New Product Sales? California Management Review. https://doi.org/10.1525/cmr.2010.52.2.56
Data sources
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
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