Cited by 24Digital Communication and LanguageExpert finding and Q&A systemsAuthorship Attribution and Profiling

Age and Gender in Reddit Commenting and Success

Open access
Finlay, S. Craig·2014·Journal of Information Science Theory and Practice

Abstract

Reddit is a large user generated content (USG) website in which users form common interest groups and submit links to external content or text posts of user-created content. The web site operates on a voting system whereby registered users can assign positive or negative ratings to both submitted content and comments made to submitted content. While Reddit is a pseudonymous site, with users creating usernames but providing no biographical data, an informal survey posted to a large shared interest community yielded 734 responses including age and gender of users. This provided a large amount of contextual biographical data with which to analyse user profiles at the first level of Computer Mediated Discourse Analysis (CMDA), articulated by Susan Herring. The results indicate that older Reddit users both formulate more complex writing and enjoy more success when rated by other users. Gender data was incomplete and as such only tentative results could be proposed in that regard.

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  • Reddit users are more likely to be young males.

    “Reddit users are more likely to be young males44”

    From No echo in the chambers of political interactions on Reddit (2021) · cites this paper as [45]

    The Results section describes the average surveyed r/atheism user as a male in his late teens to mid-20s. The Methodology section says the data came from an informal survey in that subreddit, so the finding does not establish the demographics of Reddit users generally. (LLM, conf=0.88)

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  • Reddit users are not representative of the US population and have strong socio-demographic biases.

    “Reddit users are not representative of the US population, and instead have strong socio-demographic biases.”

    From No echo in the chambers of political interactions on Reddit (2021) · cites this paper as [45]

    The Results (§5) describe the surveyed r/atheism respondents as predominantly young and male, supporting a demographic skew in that group. But the survey was confined to one subreddit (§4), and the paper does not compare its respondents with the US population or establish that the findings apply to Reddit users generally. (LLM, conf=0.87)

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Research works printed but not linked: 7

  1. Chiluwa, I. (2009). The discourse of digital deceptions and '419' emails. Discourse Studies, 11(6), 635-660. doi:10.1177/1461445609347229 · DOI
  2. Herring, S. C., & Paolillo, J. C. (2006). Gender and genre variation in weblogs. Journal of Sociolinguis- tics, 10(4), 439-459. Preprint retrieved from http:// ella.slis.indiana.edu/~herring/jslx.pdf.
  3. Herring, S. C., & Martinson, A. (2004). Assessing gen- der authenticity in computer-mediated language use: Evidence from an identity game. Journal of Language and Social Psychology, 23(4), 424-446. doi: 10.1177/0261927X04269586 · DOI
  4. Herring, S. C. (2004). Computer-mediated discourse analysis: An approach to researching online be- haviour. In S. A. Barab, R. Kling, & J. H. Gray (Eds.), Designing for Virtual Communities in the Service of Learning (pp. 338-376). New York: Cambridge University Press. Preprint retrieved from http:// ella.slis.indiana.edu/~herring/cmda.pdf.
  5. Ioannou, A. (2011). Online collaborative learning: The promise of wikis. International Journal Of Instruc- tional Media, 38(3), 213-223.
  6. Kapidzic, S., & Herring, S. C. (2011). Gender, com- munication, and self-presentation in teen cha- trooms revisited: Have patterns changed? Journal of Computer-Mediated Communication, 17(1), 39- 59. Retrieved from http://onlinelibrary.wiley.com/ doi/10.1111/j.1083-6101.2011.01561.x/full. · DOI
  7. Koteyko, N., Jaspal, R., & Nerlich, B. (2013). Climate change and 'Climategate' in online reader com- ments: A mixed methods study. Geographical Jour- nal, 179(1), 74-86.

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Authors
Finlay, S. C.
Affiliations
Indiana University South Bend (US)
Corresponding author
Finlay, S. Craig
Venue
Journal of Information Science Theory and Practice
Published
2014-09-30
Volume
2
Issue
3
Pages
18-28
ISSN
  • 2287-4577 (ISSN-L)
  • 2287-9099
OpenAlex
W2011481137
Cited by
24
References
1
Citations by year
2026: 2 · 2023: 1 · 2022: 4 · 2021: 5 · 2020: 4 · 2019: 4 · 2018: 3 · 2017: 1
FWCI
0.65
Type
journal article
Language
en
Open access
Licence
cc-by
Locations
  • Journal of Information Science Theory and Practice (publishedVersion, cc-by)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
  • IUScholarWorks (Indiana University) (submittedVersion)
Topics
  • Physical Sciences › Computer Science › Human-Computer Interaction › Digital Communication and Language
  • Physical Sciences › Computer Science › Information Systems › Expert finding and Q&A systems
  • Physical Sciences › Computer Science › Artificial Intelligence › Authorship Attribution and Profiling
Keywords
Reddit, user-generated content, age differences, gender differences, commenting behavior, user ratings, electoral systems, user profiles, biographical information, online communities, writing complexity, pseudonymity

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