The DOI matches its Crossref record; 11 of the 11 references it cites were found in a registry or an index.
HIV risk behavior reduction following intervention with key opinion leaders of population: an experimental analysis.
Open accessAbstract
BACKGROUND AND PURPOSE. Peer norms influence the adoption of behavior changes to reduce risk for HIV (human immunodeficiency virus) infection. By experimentally intervening at a community level to modify risk behavior norms, it may be possible to promote generalized reductions in HIV risk practices within a population. METHODS. We trained persons reliably identified as popular opinion leaders among gay men in a small city to serve as behavior change endorsers to their peers. The opinion leaders acquired social skills for making these endorsements and complied in talking frequently with friends and acquaintances. Before and after intervention, we conducted surveys of men patronizing gay clubs in the intervention city and in two matched comparison cities. RESULTS. In the intervention city, the proportion of men who engaged in any unprotected anal intercourse in a two-month period decreased from 36.9 percent to 27.5 percent (-25 percent from baseline), with a reduction from 27.1 percent to 19.0 percent (-30 percent from baseline) for unprotected receptive anal intercourse. Relative to baseline levels, there was a 16 percent increase in condom use during anal intercourse and an 18 percent decrease in the proportion of men with more than one sexual partner. Little or no change was observed among men in the comparison cities over the same period of time. CONCLUSIONS. Interventions that employ peer leaders to endorse change may produce or accelerate population behavior changes to lessen risk for HIV infection.
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“Norms feedback interventions have proven useful in reducing both substance misuse (Neville, 2015) and HIV risk behaviours (Kelly et al., 1991) separately”
From Screening and Brief Intervention for Substance Misuse: Does It Reduce Aggression and HIV-Related Risk Behaviours? (2015) · cites this paper as Kelly et al., 1991
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Cites
Psychological factors that predict AIDS high-risk versus AIDS precautionary behavior.
Kelly, J. A., Lawrence, J. S. S., Brasfield, T. L., Lemke, A., Amidei, T., Roffman, R. E., Hood, H. V., Smith, J. E., Kilgore, H., & McNeill, C. (1990) · Journal of Consulting and Clinical Psychology · doi:10.1037//0022-006x.58.1.117 · Cited by 183
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Psychological factors that predict AIDS high-risk versus AIDS precautionary behavior.
Kelly, J. A., Lawrence, J. S. S., Brasfield, T. L., et al. (1990) · Journal of Consulting and Clinical Psychology · doi:10.1037/0022-006x.58.1.117 · Cited by 143
Self-citationAn objective test of AIDS risk behavior knowledge: Scale development, validation, and norms
Kelly, J. A., Lawrence, J. S. S., Hood, H. V., & Brasfield, T. L. (1989) · Journal of Behavior Therapy and Experimental Psychiatry · doi:10.1016/0005-7916(89)90027-x · Cited by 135
Self-citationAIDS risk behavior patterns among gay men in small southern cities.
Kelly, J. A., Lawrence, J. S. S., Brasfield, T. L., Stevenson, L., Diaz, Y. E., & Hauth, A. C. (1990) · American Journal of Public Health · doi:10.2105/ajph.80.4.416 · Cited by 79
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Effectiveness of Distribution of Information on AIDS: A National Study of Six Media in Australia
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Flagged first, then by citations
Research works printed but not linked: 6
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Cited by
Sorted by citations
(2009) · Cited by 2,013
Influentials, Networks, and Public Opinion Formation
Watts, D. J., & Dodds, P. S. (2007) · Journal of Consumer Research · doi:10.1086/518527 · Cited by 1,864
“…appear in fields as diverse as marketing (Chan and Misra 1990; Coulter et al. 2002; Van den Bulte and Joshi 2007), public health (Doumit et al. 2007; Kelly et al. 1991; Moore et al. 2004, 189; Soumerai et al. 1998, 1358), and political behavior (Nisbet 2006; Roch 2005), as well as being featured…”
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Love, sex, and power: Considering women's realities in HIV prevention.
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Social Networks and Health: Models, Methods, and Applications
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Metadata
- Authors
- Kelly, J. A., St Lawrence, J. S., Diaz, Y. E., Stevenson, L. Y., Hauth, A. C., Brasfield, T. L., Kalichman, S. C., Smith, J. E., & Andrew, M. E.
- Affiliations
- University of Mississippi Medical Center (US)
- Venue
- American Journal of Public Health
- Publisher
- American Public Health Association
- Published
- 1991-02
- Volume
- 81
- Issue
- 2
- Pages
- 168-171
- ISSN
- 0090-0036 (ISSN-L)
- 1541-0048
- PMC
- PMC1404968
- OpenAlex
- W2012749243
- Cited by
- 736
- References
- 10
- Citations by year
- 2026: 9 · 2025: 7 · 2024: 14 · 2023: 7 · 2022: 22 · 2021: 17 · 2020: 17 · 2019: 19 · 2018: 26 · 2017: 25 · 2016: 17 · 2015: 30 · 2014: 31 · 2013: 28 · 2012: 29
- FWCI
- 19.99
- Type
- journal article
- Language
- en
- Open access
- bronze
- doi.org
- Locations
- American Journal of Public Health (publishedVersion)
- PubMed Central (publishedVersion)
- PubMed (publishedVersion)
- Funders
- National Institutes of Health (5r01mh042908-11)
- National Institute of Mental Health (R01 MH 42908)
- Topics
- Health Sciences › Medicine › Infectious Diseases › HIV/AIDS Research and Interventions
- Health Sciences › Medicine › Epidemiology › HIV, Drug Use, Sexual Risk
- Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Adolescent Sexual and Reproductive Health
- Keywords
- HIV risk behavior, peer leaders, opinion leaders, gay men, unprotected anal intercourse, condom use, sexual partners, peer norms, community-based intervention, HIV prevention, gay clubs
- MeSH terms
- Community Participation, Health Education, Homosexuality, Humans, Male, Risk Factors, Sexual Behavior, HIV Infections
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