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Attitude Toward The Site II: New Information
Abstract
ABSTRACT Two follow-up studies of scales that measure attitudes toward websites show that the scales remain reliable and robust across substantial changes in websites, respondents, and methods of administration. These studies suggest that adequate sampling of stimuli may be at least as important as, if not more than, adequate sampling of respondents.
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Citations
Cited by
The effect of web interface features on consumer online purchase intentions
Hausman, A. V., & Siekpe, J. S. (2009) · Journal of Business Research · doi:10.1016/j.jbusres.2008.01.018 · Cited by 981
Social media engagement behaviour: a uses and gratifications perspective
Dolan, R., Conduit, J., Fahy, J., & Goodman, S. (2016) · Journal of Strategic Marketing · doi:10.1080/0965254x.2015.1095222 · Cited by 720
Developing a scale to measure the interactivity of websites
Liu, Y. (2003) · Journal of Advertising Research · doi:10.2501/jar-43-2-207-216 · Cited by 659
How country characteristics affect the perceived value of Web sites
Steenkamp, J.-B. E. M., & Geyskens, I. (2006) · Journal of Marketing · doi:10.1509/jmkg.70.3.136 · Cited by 465
Evaluating the consistency of immediate aesthetic perceptions of web pages
Tractinsky, N., Cokhavi, A., Kirschenbaum, M., & Sharfi, T. (2006) · International Journal of Human-Computer Studies · doi:10.1016/j.ijhcs.2006.06.009 · Cited by 344
Metadata
- Authors
- Chen, Q., Clifford, S. J., & Wells, W. D.
- Venue
- Journal of Advertising Research
- Publisher
- Informa UK Limited
- Published
- 2002-03
- Volume
- 42
- Issue
- 2
- Pages
- 33-47
- ISSN
- 0021-8499 (ISSN-L)
- 1740-1909
- OpenAlex
- W1021545408
- Cited by
- 252
- References
- 0
- FWCI
- 28.64
- Type
- journal article
- Language
- en
- Open access
- closed
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- Chen, Q., Clifford, S. J., & Wells, W. D. (2002). Attitude Toward The Site II: New Information. Journal of Advertising Research. https://doi.org/10.2501/jar-42-2-33-45
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Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
