Service Quality: Insights and Managerial Implications from the Frontier

Rust, Roland T., Oliver, Richard L.·1994·Service Quality: New Directions in Theory and Practice

DOI 10.4135/9781452229102.n1

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Authors: Rust, R. T., & Oliver, R. L.
Venue: Service Quality: New Directions in Theory and Practice
Publisher: SAGE Publications, Inc.
Published: 1994
Pages: 1-20
DOI: 10.4135/9781452229102.n1
OpenAlex: W2489852417
Cited by: 1,527
References: 0
FWCI: 22.95
Type: book chapter
Language: en
Open access: closed

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