Cited by 0Social Media and PoliticsSentiment Analysis and Opinion MiningPopulism, Right-Wing Movements

Redes sociales y desigualdad: rich-clubs y sentimientos en Twitter durante el debate sobre las macro-granjas españolas

Open access
Casas-Mas, Belén, Gómez González, Daniel, Simón de Blas, Clara·2026·Redes. Revista hispana para el análisis de redes sociales

Abstract

A finales de diciembre de 2021 el ministro de Consumo en España realizó unas declaraciones al diario The Guardian que provocaron un debate encendido en las redes sociales sobre las macro granjas españolas. En este artículo se aborda el análisis de los mensajes de Twitter en torno a este fenómeno que derivó en debates cooptados por los líderes políticos, quienes centralizaban la opinión pública. La base de datos se compone de 339.901 mensajes descargados en la red durante dos semanas del mes de enero de 2022. Los mensajes se han analizado aplicando técnicas de «Social Network Analysis»: algoritmos machine learning y diccionarios de análisis de sentimiento para indagar sobre los niveles de negatividad que presentan los mensajes publicados. Los principales resultados apuntan a estrategias de comulación elitistas y poco inclusivas en algunos de los partidos y otras más igualitarias, con temáticas que se centran principalmente en la protección de “los ganaderos” frente a la cuestión de la emergencia climática.

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Crossref · 10.5565/rev/redes.1135

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Authors
Casas-Mas, B., Gómez González, D., & Simón de Blas, C.
Affiliations
Universidad Complutense de Madrid (ES)
Venue
Redes. Revista hispana para el análisis de redes sociales
Published
2026-01-06
Volume
37
Issue
2
Pages
26-51
ISSN
  • 1579-0185 (ISSN-L)
  • 2385-4626
OpenAlex
W7118411179
Cited by
0
References
1
FWCI
0.00
Type
journal article
Language
es
Open access
Locations
  • Redes Revista hispana para el análisis de redes sociales (publishedVersion, cc-by)
  • Dipòsit Digital de Documents de la UAB (Universitat Autònoma de Barcelona) (submittedVersion, cc-by)
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion, cc-by-sa)
Funders
Ministerio de Ciencia, Innovación y Universidades (PID2024‐159550NB‐I00)
Topics
  • Social Sciences › Communication › Social Media and Politics
  • Physical Sciences › Computer Science › Artificial Intelligence › Sentiment Analysis and Opinion Mining
  • Social Sciences › Political Science and International Relations › Populism, Right-Wing Movements
Keywords
rich club, social inequality, Twitter, public opinion, political leaders, elite co-optation, sentiment analysis, negative sentiment, social media discourse, climate crisis, livestock farmers, political parties

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