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Riding the waves of culture: understanding diversity in global business
Abstract
First published nearly 20 years ago, RIDING THE WAVES OF CULTURE has now become the standard guide to leading effectively in an international business context. Now, the third edition takes you beyond cross-cultural awareness and 'issues' to help you take strategic advantage of cultural differences in the business environment. Leveraging their expansive cultural database as well as brand-new research findings, the authors explain how to build the skills, sensitivity and cultural awareness necessary for managing effectively across cultural borders - and seize all the opportunities diversity brings to an organisation.
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Cited by
A Cross-Cultural Study on Escalation of Commitment Behavior in Software Projects1
Keil, M., Tan, B. C. Y., Wei, K.-K., Saarinen, T., Tuunainen, V., & Wassenaar, A. (2000) · MIS Quarterly · doi:10.2307/3250940 · Cited by 1,370
Taras, V., Kirkman, B. L., & Steel, P. (2010) · Journal of Applied Psychology · doi:10.1037/a0018938 · Cited by 1,160
Chan, K. W., Yim, C. K. (., & Lam, S. S. K. (2010) · Journal of Marketing · doi:10.1509/jmkg.74.3.048 · Cited by 1,081
Haar, J. M., Russo, M., Suñe, A., & Ollier-Malaterre, A. (2014) · Journal of Vocational Behavior · doi:10.1016/j.jvb.2014.08.010 · Cited by 965
Baptista, G., & Oliveira, T. (2015) · Computers in Human Behavior · doi:10.1016/j.chb.2015.04.024 · Cited by 922
Metadata
- Venue
- Choice Reviews Online
- Publisher
- American Library Association
- Published
- 1994-11-01
- Volume
- 32
- Issue
- 03
- Pages
- 32-1622-32-1622
- ISSN
- 0009-4978 (ISSN-L)
- 1523-8253
- OpenAlex
- W1493801416
- Cited by
- 1,993
- References
- 0
- Type
- book review
- Language
- en
- Open access
- closed
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- Riding the waves of culture: understanding diversity in global business. (1994). Choice Reviews Online. https://doi.org/10.5860/choice.32-1622
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.