PreprintCited by 11Ethics and Social Impacts of AIMisinformation and Its ImpactsGender, Feminism, and Media

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Deepfakes, the Weaponisation of AI Against Women and Possible Solutions

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Abstract

In January 2024, social media platforms were flooded with intimate images of pop icon Taylor Swift, quickly reaching millions of users. However, the abusive content was not real; they were deepfakes – synthetic media generated by artificial intelligence (AI) to depict a person’s likeness. But the threat goes beyond celebrities. Virtually anyone (with women being disproportionately targeted) can be a victim of non-consensual intimate deepfakes (NCID). Albeit most agree that companies must be held accountable for disseminating potentially extremely harmful content like NCIDs, effective legal responsibility mechanisms remain elusive. This article proposes concrete changes to content moderation rules as well as enhanced liability for AI providers that enable such abusive content in the first place.

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Authors
Kira, B.
Affiliations
University of Sussex (GB)
Corresponding author
Kira, Beatriz
Publisher
Front Matter
Published
2024-06-03
OpenAlex
W6887552406
Cited by
8
References
0
Citations by year
2026: 7 · 2025: 1
Type
posted content
Language
en
Open access
Locations
  • DOAJ (DOAJ: Directory of Open Access Journals) (submittedVersion)
  • intR2Dok (Staatsbibliothek zu Berlin) (submittedVersion, cc-by-sa)
  • IntRechtDok
Topics
  • Physical Sciences › Computer Science › Artificial Intelligence › Ethics and Social Impacts of AI
  • Social Sciences › Sociology and Political Science › Misinformation and Its Impacts
  • Social Sciences › Gender Studies › Gender, Feminism, and Media
Keywords
deepfakes, artificial intelligence, gender-based violence, women, disinformation, countermeasures

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