Drèze, Xavier
University of California, Los Angeles
2 papers on CoChat
Most cited papers
- Verified
The Endowed Progress Effect: How Artificial Advancement Increases Effort
Nunes, J. C., & Drèze, X. (2006) · Journal of Consumer Research
Decision-Making and Behavioral EconomicsExperimental Behavioral Economics Studies
Cited by 260
- Verified
Moving from customer lifetime value to customer equity
Drèze, X., & Bonfrer, A. (2009) · Quantitative Marketing and Economics
Customer churn and segmentationCustomer Service Quality and Loyalty
Cited by 48
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