Gupta, Alok

Online and Offline Demand and Price Elasticities: Evidence from the Air Travel Industry

Granados, N., Gupta, A., & Kauffman, R. J. (2012) · Information Systems Research

Consumer Market Behavior and PricingSupply Chain and Inventory Management

Cited by 189

Impact of Incentive Mechanism in Online Referral Programs: Evidence from Randomized Field Experiments

Jung, J., Bapna, R., Gupta, A., & Sen, S. (2021) · Journal of Management Information Systems

Digital Marketing and Social MediaDigital Platforms and Economics

Cited by 39

Research Note—IT Outsourcing and the Impact of Advisors on Clients and Vendors

Bapna, R., Gupta, A., Ray, G., & Singh, S. (2016) · Information Systems Research

Outsourcing and Supply Chain ManagementInformation Systems Education and Curriculum Development

Cited by 36

User acceptance of complex electronic market mechanisms: Role of information feedback

Adomavicius, G., Curley, S. P., Gupta, A., & Sanyal, P. (2013) · Journal of Operations Management

Auction Theory and ApplicationsTechnology Adoption and User Behaviour

Cited by 16