Madden, Thomas J.

Prediction of goal-directed behavior: Attitudes, intentions, and perceived behavioral control

Ajzen, I., & Madden, T. J. (1986) · Journal of Experimental Social Psychology

Behavioral Health and InterventionsSocial and Intergroup Psychology

Cited by 5,718

Managing Images in Different Cultures: A Cross-National Study of Color Meanings and Preferences

Madden, T. J., Hewett, K., & Roth, M. S. (2000) · Journal of International Marketing

Color perception and designConsumer Behavior in Brand Consumption and Identification

Cited by 607

The impact of response format on relations among intentions, attitudes and social norms

Ellen, P. S., & Madden, T. J. (1990) · Marketing Letters

Psychometric Methodologies and TestingSurvey Methodology and Nonresponse

Cited by 10