Zettelmeyer, Florian
Northwestern University · National Bureau of Economic Research
2 papers on CoChatORCID 0000-0003-0791-2849
Most cited papers
- Verified
A Comparison of Approaches to Advertising Measurement: Evidence from Big Field Experiments at Facebook
Gordon, B. R., Zettelmeyer, F., Bhargava, N., & Chapsky, D. (2019) · Marketing Science
Digital Marketing and Social MediaAdvanced Causal Inference Techniques
Cited by 287
- Verified
Information Disclosure as a Matching Mechanism: Theory and Evidence from a Field Experiment
Tadelis, S., & Zettelmeyer, F. (2015) · American Economic Review
Auction Theory and ApplicationsExperimental Behavioral Economics Studies
Cited by 124
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