Kastanakis, Minas N.

Between the mass and the class: Antecedents of the “bandwagon” luxury consumption behavior

Kastanakis, M. N., & Balabanis, G. (2012) · Journal of Business Research

Consumer Behavior in Brand Consumption and IdentificationConsumer Perception and Purchasing Behavior

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“How mAy I help you today?” The use of AI chatbots in small family businesses and the moderating role of customer affective commitment

Rizomyliotis, I., Kastanakis, M. N., Giovanis, A., Konstantoulaki, K., & Kostopoulos, I. (2022) · Journal of Business Research

AI in Service InteractionsCustomer Service Quality and Loyalty

Cited by 85