Ansell, Jake

Customer retention in the insurance industry: Using survival analysis to predict cross-selling opportunities

Harrison, T., & Ansell, J. (2002) · Journal of Financial Services Marketing

Customer churn and segmentationCustomer Service Quality and Loyalty

Cited by 65

Identifying cross‐selling opportunities, using lifestyle segmentation and survival analysis

Ansell, J., Harrison, T., & Archibald, T. (2007) · Marketing Intelligence & Planning

Customer churn and segmentationCustomer Service Quality and Loyalty

Cited by 60

An approach for the identification of cross-sell and up-sell opportunities using a financial services customer database

Salazar, M. T., Harrison, T., & Ansell, J. (2007) · Journal of Financial Services Marketing

Customer churn and segmentationCustomer Service Quality and Loyalty

Cited by 35

Impact of anti-discrimination laws on credit scoring

Andreeva, G., Ansell, J., & Crook, J. (2004) · Journal of Financial Services Marketing

Discrimination and Equality LawFinancial Distress and Bankruptcy Prediction

Cited by 13