Huber, Joel

MTurk Character Misrepresentation: Assessment and Solutions

Sharpe Wessling, K., Huber, J., & Netzer, O. (2017) · Journal of Consumer Research

Survey Methodology and NonresponseMobile Crowdsensing and Crowdsourcing

Cited by 330

Nonconscious goals and consumer choice.

Chartrand, T. L., Huber, J., Shiv, B., & Tanner, R. J. (2008) · Journal of Consumer Research

Consumer Behavior in Brand Consumption and IdentificationDecision-Making and Behavioral Economics

Cited by 329

When Do Losses Loom Larger than Gains?

Ariely, D., Huber, J., & Wertenbroch, K. (2005) · Journal of Marketing Research

Decision-Making and Behavioral EconomicsExperimental Behavioral Economics Studies

Cited by 267

The Shopping Momentum Effect

Dhar, R., Huber, J., & Khan, U. (2007) · Journal of Marketing Research

Consumer Retail Behavior StudiesConsumer Market Behavior and Pricing

Cited by 213