Berger, Paul D.

Bentley University

2 papers on CoChatORCID 0000-0003-1204-2390

Most cited papers

Verified
Modelling Cooperative Advertising Decisions in Franchising
Dant, R. P., & Berger, P. D. (1996) · Journal of the Operational Research Society
Supply Chain and Inventory ManagementFranchising Strategies and Performance
Cited by 185
Verified
Evaluating a Model for Cost-Effective Data Quality Management in a Real-World CRM Setting
Even, A., Shankaranarayanan, G., & Berger, P. D. (2010) · Decision Support Systems
Data Quality and ManagementCustomer churn and segmentation
Cited by 56

Go further with a free account

Verify every reference, keep papers in a library, and ask questions across them.

Sign up - it is free