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Cited by 811

The DOI matches its Crossref record; 7 of the 7 references it cites were found in a registry or an index.

Green Innovation Strategy and Green Innovation: The Roles of Green Creativity and Green Organizational Identity

Song, Wenhao, Yu, Hongyan·2018·Corporate Social Responsibility and Environmental Management

Abstract

Modern corporations are faced with many environmental challenges and pressures. Managers of firms have realized that green innovation is an important factor in sustainable development and that it can offer a competitive advantage. This study uses organizational identity and organizational creativity theory to create a theoretical framework for understanding green innovation strategy. The results indicated that green innovation strategy positively influences both green organizational identity and green creativity. Positive relationships are found between green organizational identity and green creativity, and green creativity positively affects green innovation. In addition, we find that green organizational identity partially mediates the relationship between green innovation strategy and green creativity. We also find that green organizational identity fully mediates the relationship between green innovation strategy and green innovation, which means that green innovation strategy does not directly influence green innovation but indirectly stimulates such innovation via green organizational identity. These results suggest that managers should seek to enhance their organizations' sense of green identity and to encourage green creativity, as this will enhance their firm's capability of sustainable development. The theoretical and practical implications of these findings are also discussed. Copyright © 2017 John Wiley & Sons, Ltd and ERP Environment

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Metadata

Authors
Song, W., & Yu, H.
Venue
Corporate Social Responsibility and Environmental Management
Publisher
Wiley
Published
2017-08-17
Volume
25
Issue
2
Pages
135-150
ISSN
  • 1535-3958 (ISSN-L)
  • 1535-3966
OpenAlex
W2749864007
Cited by
811
References
7
FWCI
30.20
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Green Innovation Strategy and Green Innovation: The Roles of Green Creativity and Green Organizational Identity. https://app.cochat.ai/papers/10.1002/csr.1445
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Song, W., & Yu, H. (2018). Green Innovation Strategy and Green Innovation: The Roles of Green Creativity and Green Organizational Identity. Corporate Social Responsibility and Environmental Management. https://doi.org/10.1002/csr.1445

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.