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Cited by 488

The DOI matches its Crossref record; 3 of the 3 references it cites were found in a registry or an index.

For fun and profit: Hedonic value from image interactivity and responses toward an online store

Fiore, Ann Marie, Jin, Hyun‐Jeong, Kim, Jihyun·2005·Psychology & Marketing

Abstract

With the use of an on‐line retailer's Web site and an experimental method with 103 university students, statistical support through path analysis was found for positive influences of optimum stimulation level (preferred level of environmental stimulation) and recreational shopping on hedonic value (trying an image‐interactivity feature of an apparel Web site as a stimulating experience). The Web site's mixandmatch image interactivity feature allowed creation of visual images of product combinations. The path‐analysis model revealed significant paths between hedonic value and resulting emotional pleasure and arousal variables. A pattern of significant paths was also found between these three variables and global attitude, willingness to purchase, and willingness to patronize the on‐line store. Theoretical and managerial conclusions are provided. © 2005 Wiley Periodicals, Inc.

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Metadata

Authors
Fiore, A. M., Jin, H., & Kim, J.
Venue
Psychology & Marketing
Publisher
Wiley
Published
2005-06-20
Volume
22
Issue
8
Pages
669-694
ISSN
  • 0742-6046 (ISSN-L)
  • 1520-6793
OpenAlex
W1979985985
Cited by
488
References
3
FWCI
38.15
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: For fun and profit: Hedonic value from image interactivity and responses toward an online store. https://app.cochat.ai/papers/10.1002/mar.20079
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Fiore, A. M., Jin, H., & Kim, J. (2005). For fun and profit: Hedonic value from image interactivity and responses toward an online store. Psychology & Marketing. https://doi.org/10.1002/mar.20079

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

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