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The impact of colour on Website appeal and users’ cognitive processes
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“Website colours have the potential to affect users' behaviours and cognitive process (Bonnardel et al., 2011).”
From Individual level culture influence on online consumer iTrust aspects towards purchase intention across cultures: A S-O-R model (2015) · cites this paper as Bonnardel et al., 2011
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Metadata
- Authors
- Bonnardel, N., Piolat, A., & Le Bigot, L.
- Affiliations
- Institut Universitaire de France (FR)
- Aix-Marseille Université (FR)
- Corresponding author
- Bonnardel, Nathalie
- ORCID
- Bonnardel, Nathalie
- Venue
- Displays
- Publisher
- Elsevier BV
- Published
- 2011-04
- Volume
- 32
- Issue
- 2
- Pages
- 69-80
- ISSN
- 0141-9382 (ISSN-L)
- OpenAlex
- W2065040432
- Cited by
- 216
- References
- 79
- Citations by year
- 2026: 9 · 2025: 17 · 2024: 13 · 2023: 8 · 2022: 18 · 2021: 21 · 2020: 18 · 2019: 14 · 2018: 15 · 2017: 14 · 2016: 10 · 2015: 26 · 2014: 15 · 2013: 10 · 2012: 7
- FWCI
- 7.87
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- Displays (publishedVersion)
- HAL (submittedVersion)
- Topics
- Social Sciences › Psychology › Social Psychology › Color perception and design
- Physical Sciences › Computer Science › Human-Computer Interaction › Usability and User Interface Design
- Physical Sciences › Computer Science › Human-Computer Interaction › Innovative Human-Technology Interaction
- Keywords
- color preference, web navigation, first impressions, web design
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