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Cited by 414

The DOI matches its Crossref record; 199 of the 199 references it cites were found in a registry or an index.

See now, act now: How to interact with customers to enhance social commerce engagement?

Xue, Jiaolong, Liang, Xinjian, Xie, Tao, Wang, Haizhong·2020·Information & Management
DOI 10.1016/j.im.2020.103324
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Abstract

Abstract Although live social commerce apps have emerged as a marketing channel recently, live social commerce, as a relatively new phenomenon, has attracted little attention. The authors aim to explore the effect of live interactions on social commerce engagement based on the stimulus–organism–response paradigm and the moderating effect of susceptibility to informative influence. The findings show that live interactions (i.e., personalization, responsiveness, entertainment, mutuality, perceived control) positively affect perceived usefulness and negatively impact perceived risk and psychological distance, promoting social commerce engagement. The results provide theoretical insights on live interactions and social e-commerce and contribute managerial implications for practitioners.

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Citations

Cites

Show all 199 references

Research works printed but not linked: 8

  1. Lee, 2008, Web 2.0 and opportunities for small businesses, Serv. Bus., 2, 335, 10.1007/s11628-008-0043-5 · doi:10.1007/s11628-008-0043-5
  2. Resnick, 2001, Defining engagement, J. Int. Aff., 54, 551
  3. Zhao, 2015, Relationship among interaction,presence and consumer trust in b2c online shopping, Manag. Rev., 27, 43
  4. Zhou, 2017, The impact of brand personification on warmth and competence: from the perspective of psychological distance and adult playfulness, Contem. Fina. Econ., 1, 81
  5. Korper, 2001, Thinking ahead in e-commerce, Exec. Excell., 18, 19
  6. Cox, 2004, Business relationship alignment: on the commensurability of value capture and mutuality in buyer and supplier exchange, Supply Chain Manage., 9, 410, 10.1108/13598540410560793 · doi:10.1108/13598540410560793
  7. Zhou, 2017, The impact of brand personification on warmth and competence: from the perspective of psychological distance and adult playfulness, Contem. Fina. Econ., 79
  8. Yang, 2019, A study on the dimensions of perceived attractiveness of festival and special events, Tourism Tribune., 34, 85

Cited by

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Metadata

Authors
Xue, J., Liang, X., Xie, T., & Wang, H.
Venue
Information & Management
Publisher
Elsevier BV
Published
2020-09
Volume
57
Issue
6
Pages
103324
ISSN
0378-7206 (ISSN-L)
DOI
10.1016/j.im.2020.103324
OpenAlex
W3029601627
Cited by
414
References
199
FWCI
54.53
Type
journal article
Language
en
Open access
closed
Licence
  • www.elsevier.com/tdm/userlicense/1.0/ (tdm)
  • www.elsevier.com/legal/tdmrep-license (tdm)
Funders
  • National Natural Science Foundation of China (71832015, 71572207)
  • Natural Science Foundation of Guangdong Province (2018A030310005)
  • China Postdoctoral Science Foundation (2019M663348)

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CoChat. (2026). Citation check: See now, act now: How to interact with customers to enhance social commerce engagement? https://app.cochat.ai/papers/10.1016/j.im.2020.103324
The paper
Xue, J., Liang, X., Xie, T., & Wang, H. (2020). See now, act now: How to interact with customers to enhance social commerce engagement? Information & Management. https://doi.org/10.1016/j.im.2020.103324

Data sources

Bibliographic data: Semantic Scholar, OpenAlex, Crossref.

Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.