The DOI matches its Crossref record; 8 of the 8 references it cites were found in a registry or an index.
The effects of loyalty programs on customer lifetime duration and share of wallet
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Citations
Cites
The commitment-trust theory of relationship marketing
Morgan, R. M., & Hunt, S. D. (1994) · Journal of Marketing · doi:10.1177/002224299405800302 · Cited by 22,355
Cox’s regression model for counting processes: A large sample study
Andersen, P. K., & Gill, R. D. (1982) · The Annals of Statistics · doi:10.1214/aos/1176345976 · Cited by 4,419
Bolton, R. N. (1998) · Marketing Science · doi:10.1287/mksc.17.1.45 · Cited by 1,948
Implications of Loyalty Program Membership and Service Experiences for Customer Retention and Value
Bolton, R. N., Kannan, P. K., & Bramlett, M. D. (2000) · Journal of the Academy of Marketing Science · doi:10.1177/0092070300281009 · Cited by 1,157
Gupta, S., Lehmann, D. R., & Stuart, J. A. (2004) · Journal of Marketing Research · doi:10.1509/jmkr.41.1.7.25084 · Cited by 849
Bolton, R. N., Lemon, K. N., & Verhoef, P. C. (2004) · Journal of the Academy of Marketing Science · doi:10.1177/0092070304263341 · Cited by 741
Kivetz, R., Urminsky, O., & Zheng, Y. (2006) · Journal of Marketing Research · doi:10.1509/jmkr.43.1.39 · Cited by 727
The Influence of Loyalty Programs and Short-Term Promotions on Customer Retention
Lewis, M. (2004) · Journal of Marketing Research · doi:10.1509/jmkr.41.3.281.35986 · Cited by 534
Cited by
Creating Enduring Customer Value
Kumar, V., & Reinartz, W. (2016) · Journal of Marketing · doi:10.1509/jm.15.0414 · Cited by 829
CRM in Data-Rich Multichannel Retailing Environments: A Review and Future Research Directions
Verhoef, P. C., Venkatesan, R., McAlister, L., Malthouse, E. C., Krafft, M., & Ganesan, S. (2010) · Journal of Interactive Marketing · doi:10.1016/j.intmar.2010.02.009 · Cited by 160
Reimer, K., & Becker, J. U. (2015) · Management Review Quarterly · doi:10.1007/s11301-014-0110-z · Cited by 11
Metadata
- Authors
- Meyer-Waarden, L.
- Venue
- Journal of Retailing
- Publisher
- Elsevier BV
- Published
- 2007-04
- Volume
- 83
- Issue
- 2
- Pages
- 223-236
- ISSN
- 0022-4359 (ISSN-L)
- OpenAlex
- W2046530054
- Cited by
- 354
- References
- 8
- FWCI
- 61.44
- Type
- journal article
- Language
- en
- Open access
- closed
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- CoChat. (2026). Citation check: The effects of loyalty programs on customer lifetime duration and share of wallet. https://app.cochat.ai/papers/10.1016/j.jretai.2007.01.002
- The paper
- Meyer-Waarden, L. (2007). The effects of loyalty programs on customer lifetime duration and share of wallet. Journal of Retailing. https://doi.org/10.1016/j.jretai.2007.01.002
Data sources
Bibliographic data: Semantic Scholar, OpenAlex, Crossref.
Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.