The DOI matches its Crossref record; 8 of the 8 references it cites were found in a registry or an index.
Online stickiness: its antecedents and effect on purchasing intention
Abstract
Website stickiness, the website's ability to retain online customers and prolong his/her duration of each stay, is one of the key factors to e-commerce success. However, how to make customers stick around is still unclear to online retailers. This paper examines the antecedents as well as effect of customer's intention to stick on a website. A model is developed and tested using a survey of 434 web users. The results confirm that the web user's willingness to stick to a website is a strong predictor of his/her intention to transact. Web managers thus need to put emphasis on the creation of the website stickiness. The results of this study also suggest that the formation of the stickiness is affected by web user attitude towards a website, trust in a website and the quality of website content. Implications of these findings are discussed for researchers and practitioners.
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Cited by
Perski, O., Blandford, A., West, R., & Michie, S. (2017) · Translational Behavioral Medicine · doi:10.1007/s13142-016-0453-1 · Cited by 1,193
Adoption of AI-based chatbots for hospitality and tourism
Pillai, R., & Sivathanu, B. (2020) · International Journal of Contemporary Hospitality Management · doi:10.1108/ijchm-04-2020-0259 · Cited by 986
Factors affecting purchase intention on mobile shopping web sites
Lu, H., & Yu‐Jen Su, P. (2009) · Internet Research · doi:10.1108/10662240910981399 · Cited by 466
Adoption of artificial intelligence (AI) for talent acquisition in IT/ITeS organizations
Pillai, R., & Sivathanu, B. (2020) · Benchmarking: An International Journal · doi:10.1108/bij-04-2020-0186 · Cited by 422
The moderating effect of customer perceived value on online shopping behaviour
Hsin Chang, H., & Wang, H. (2011) · Online Information Review · doi:10.1108/14684521111151414 · Cited by 398
Metadata
- Authors
- Lin, J. C.-C.
- Venue
- Behaviour & Information Technology
- Publisher
- Informa UK Limited
- Published
- 2007-11
- Volume
- 26
- Issue
- 6
- Pages
- 507-516
- ISSN
- 0144-929X (ISSN-L)
- 1362-3001
- OpenAlex
- W2051870244
- Cited by
- 296
- References
- 8
- FWCI
- 9.04
- Type
- journal article
- Language
- en
- Open access
- closed
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
