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Power in the classroom VII: Linking behavior alteration techniques to cognitive learning
Abstract
The present investigation examined the relationship between use of Behavior Alteration Techniques (BATs) and student perceived cognitive learning in college classes. Arguing that BATs serve to gain student on‐task compliance which, in turn, is consistently associated with achievement, results indicated a substantial relationship between BAT use and cognitive learning on both absolute and relative measures of achievement. Supplementary analyses further indicated that students perceived “good”; teachers employing more of the BATs positively associated with learning, while “poor”; teachers employed more of the BATs negatively associated with learning. Relatively small differences in teacher BAT use were noted for courses in students’ major area of study versus those courses outside their major. Discussion centers on those BATs recommended for use which are associated with higher cognitive learning and which do not, simultaneously reduce students’ affect.
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Cited by
Tu, C.-H. (2000) · Journal of Network and Computer Applications · doi:10.1006/jnca.1999.0099 · Cited by 406
Wei, F.-Y. F., Wang, Y. K., & Klausner, M. (2012) · Communication Education · doi:10.1080/03634523.2012.672755 · Cited by 202
Edwards, A., Edwards, C., Spence, P. R., Harris, C., & Gambino, A. (2016) · Computers in Human Behavior · doi:10.1016/j.chb.2016.06.005 · Cited by 174
Teacher immediacy, confidence testing, and the measurement of cognitive learning
King, P., & Witt, P. (2009) · Communication Education · doi:10.1080/03634520802511233 · Cited by 86
Metadata
- Authors
- Richmond, V. P., McCroskey, J. C., Kearney, P., & Plax, T. G.
- Venue
- Communication Education
- Publisher
- Informa UK Limited
- Published
- 1987-01
- Volume
- 36
- Issue
- 1
- Pages
- 1-12
- ISSN
- 0363-4523 (ISSN-L)
- 1479-5795
- OpenAlex
- W2046873178
- Cited by
- 224
- References
- 0
- FWCI
- 9.44
- Type
- journal article
- Language
- en
- Open access
- closed
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- Richmond, V. P., McCroskey, J. C., Kearney, P., & Plax, T. G. (1987). Power in the classroom VII: Linking behavior alteration techniques to cognitive learning. Communication Education. https://doi.org/10.1080/03634528709378636
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
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