The DOI matches its Crossref record; 13 of the 13 references it cites were found in a registry or an index.
Assessing Motivation of Contribution in Online Communities: An Empirical Investigation of an Online Travel Community
Abstract
This study contributes to the understanding of online communities by examining why community members are willing to make active contributions to their community. A model of motivation for such contributions was developed and tested within the context of an online travel community. The results of a factor analysis and a series of reliability tests indicate that the motivation model is valid and can serve as a basis for the understanding of online community members' motivation of contribution. The results of the path analyses show that motivations of efficacy, instrumental, and expectancy have positive effects on level of contribution. In addition, ease of communication, members' personality as well as their level of general involvement in the community are found to have positive relationships with level of active contribution. Discussion and implications are provided based on the study results.
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Muntinga, D. G., Moorman, M., & Smit, E. G. (2011) · International Journal of Advertising · doi:10.2501/ija-30-1-013-046 · Cited by 1,468
Kamboj, S., Sarmah, B., Gupta, S., & Dwivedi, Y. (2018) · International Journal of Information Management · doi:10.1016/j.ijinfomgt.2017.12.001 · Cited by 591
Influence of Facebook brand-page posts on online engagement
Luarn, P., Lin, Y.-F., & Chiu, Y.-P. (2015) · Online Information Review · doi:10.1108/oir-01-2015-0029 · Cited by 370
Modeling consumer purchasing behavior in social shopping communities with clickstream data
Olbrich, R., & Holsing, C. (2011) · International Journal of Electronic Commerce · doi:10.2753/jec1086-4415160202 · Cited by 277
Reichelt, J., Sievert, J., & Jacob, F. (2014) · Journal of Marketing Communications · doi:10.1080/13527266.2013.797758 · Cited by 262
Metadata
- Authors
- YOUCHENG, W., & FESENMAIER, D. R.
- Venue
- Electronic Markets
- Publisher
- Informa UK Limited
- Published
- 2003-01-01
- Volume
- 13
- Issue
- 1
- Pages
- 33-45
- ISSN
- 1019-6781 (ISSN-L)
- 1422-8890
- OpenAlex
- W2077952013
- Cited by
- 327
- References
- 13
- FWCI
- 19.11
- Type
- journal article
- Language
- en
- Open access
- closed
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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).
Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.
