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Cited by 170

The DOI matches its Crossref record; 5 of the 5 references it cites were found in a registry or an index.

On-line Shopping Behavior: Cross-Country Empirical Research

Mahmood, M. Adam, Bagchi, Kallol, Ford, Timothy C.·2004·International Journal of Electronic Commerce

Abstract

Electronic commerce is a worldwide phenomenon. Many Internet users browse the Web for information on products and services, but very few actually make purchases on-line. Until now, research on the factors that promote on-line shopping behavior has treated them independently and at the national level. The present study, in contrast, uses cross-country data from 26 nations and analyzes constructs with a structural equation model (SEM). The study finds that the factors of trust and economic conditions, but not educational level and technological savvy, make a significant positive contribution to online shopping behavior. In fact they explain more than 80 percent of the variability in online shopping behavior. Empirical guidelines are provided to help managers select one or more macro-level predictors to explain on-line shopping behavior. Future research opportunities are delineated.

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Crossref · 10.1080/10864415.2004.11044321

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Metadata

Authors
Mahmood, M. A., Bagchi, K., & Ford, T. C.
Venue
International Journal of Electronic Commerce
Published
2004-10
Volume
9
Issue
1
Pages
9-30
ISSN
  • 1086-4415 (ISSN-L)
  • 1557-9301
OpenAlex
W2577672132
Cited by
170
References
5
FWCI
17.93
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: On-line Shopping Behavior: Cross-Country Empirical Research. https://app.cochat.ai/papers/10.1080/10864415.2004.11044321
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Mahmood, M. A., Bagchi, K., & Ford, T. C. (2004). On-line Shopping Behavior: Cross-Country Empirical Research. International Journal of Electronic Commerce. https://doi.org/10.1080/10864415.2004.11044321

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

Semantic Scholar’s data is described in: Kinney, R., et al. (2023). The Semantic Scholar Open Data Platform. arXiv:2301.10140.