Cited by 22Ethics and Social Impacts of AICybernetics and Technology in SocietyHistory of Computing Technologies

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The unremarked optimum: whiteness, optimization, and control in the database revolution

Stevens, Nikki, Hoffmann, Anna Lauren, Florini, Sarah·2021·Review of Communication

Abstract

The 1970s saw major transformations in how computerized databases were conceived, developed, and designed. Part of a broader shift in how software applications were developed, these transformations—sometimes referred to as “the database revolution”—introduced new and then-novel approaches to structuring and arranging digital data, optimizing them for usability and convenience. At the same time, however, the rhetoric of innovation and revolution surrounding this moment in database development obscures the ways it helped concentrate and extend particular kinds of racialized power and, in particular, whiteness (i.e., those norms and values congenial to the reproduction of white racial dominance and the subjugation of blackness). In this article, we revisit key works of the database revolution to show how they encoded whiteness as a kind of unremarked optimum, in both implicit and explicit ways. Finally, we argue that these developments helped to codify and extend a kind of “willful ignorance” that, as scholars of epistemology and justice have shown, is central to the preservation and reproduction of whiteness.

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Crossref · 10.1080/15358593.2021.1934521

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Authors
Stevens, N., Hoffmann, A. L., & Florini, S.
Affiliations
  • Arizona State University (US)
  • University of Washington (US)
Corresponding author
Hoffmann, Anna Lauren
Venue
Review of Communication
Published
2021-04-03
Volume
21
Issue
2
Pages
113-128
ISSN
1535-8593 (ISSN-L)
OpenAlex
W3174774282
Cited by
22
References
0
Citations by year
2025: 3 · 2024: 12 · 2023: 4 · 2022: 3
FWCI
5.95
Type
journal article
Language
en
Open access
closed
Locations
Review of Communication (publishedVersion)
Topics
  • Physical Sciences › Computer Science › Artificial Intelligence › Ethics and Social Impacts of AI
  • Social Sciences › Arts and Humanities › History and Philosophy of Science › Cybernetics and Technology in Society
  • Physical Sciences › Computer Science › Computer Science Applications › History of Computing Technologies
Keywords
whiteness, optimization, control, racial dominance, Blackness, willful ignorance, database design, computerized database

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