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Applying LDA Topic Modeling in Communication Research: Toward a Valid and Reliable Methodology

Open access
Maier, Daniel, Waldherr, A., Miltner, P., Wiedemann, G., Niekler, A., Keinert, A., Pfetsch, B., Heyer, G., Reber, U., Häussler, T., Schmid-Petri, H., Adam, S.·2018·Communication Methods and Measures

Abstract

Latent Dirichlet allocation (LDA) topic models are increasingly being used in communication research. Yet, questions regarding reliability and validity of the approach have received little attention thus far. In applying LDA to textual data, researchers need to tackle at least four major challenges that affect these criteria: (a) appropriate pre-processing of the text collection; (b) adequate selection of model parameters, including the number of topics to be generated; (c) evaluation of the model’s reliability; and (d) the process of validly interpreting the resulting topics. We review the research literature dealing with these questions and propose a methodology that approaches these challenges. Our overall goal is to make LDA topic modeling more accessible to communication researchers and to ensure compliance with disciplinary standards. Consequently, we develop a brief hands-on user guide for applying LDA topic modeling. We demonstrate the value of our approach with empirical data from an ongoing research project.

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Metadata

Authors
Maier, D., Waldherr, A., Miltner, P., Wiedemann, G., Niekler, A., Keinert, A., Pfetsch, B., Heyer, G., Reber, U., Häussler, T., Schmid-Petri, H., & Adam, S.
Venue
Communication Methods and Measures
Published
2018-02-16
Volume
12
Issue
2-3
Pages
93-118
ISSN
  • 1931-2458 (ISSN-L)
  • 1931-2466
OpenAlex
W2790855988
Cited by
832
References
10
FWCI
188.35
Type
journal article
Language
en
Open access
green

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Maier, D., Waldherr, A., Miltner, P., Wiedemann, G., Niekler, A., Keinert, A., Pfetsch, B., Heyer, G., Reber, U., Häussler, T., Schmid-Petri, H., & Adam, S. (2018). Applying LDA Topic Modeling in Communication Research: Toward a Valid and Reliable Methodology. Communication Methods and Measures. https://doi.org/10.1080/19312458.2018.1430754

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

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