The DOI matches its Crossref record.
Parental Style and Consumer Socialization of Children
Abstract
Parents play a major role in children's consumer socialization but little is known about differences in parents' consumer socialization tendencies. In this article, we examine the thesis that these tendencies can be predicted from parents' general socialization styles. Results indicate that mothers with alternative parental styles differ in communicating with children about consumption, number of consumer socialization goals, restricting and monitoring consumption and media exposure, and views on advertising. Contrary to expectations, mothers with differential styles do not differ in granting consumption autonomy to children.
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Citations
Cited by
MacKenzie, S. B., Podsakoff, P. M., & Podsakoff, N. P. (2011) · MIS Quarterly · doi:10.2307/23044045 · Cited by 3,165
Parental consumer learning or ‘keeping up with the children’
Ekström, K. M. (2007) · Journal of Consumer Behaviour · doi:10.1002/cb.215 · Cited by 136
O’Dougherty, M., Story, M., & Stang, J. (2006) · Journal of Nutrition Education and Behavior · doi:10.1016/j.jneb.2005.11.034 · Cited by 118
Correcting the Effect Size of d for Range Restriction and Unreliability
Bobko, P., Roth, P. L., & Bobko, C. (2001) · Organizational Research Methods · doi:10.1177/109442810141003 · Cited by 84
Shin, W., & Lwin, M. O. (2022) · Asian Journal of Communication · doi:10.1080/01292986.2022.2026992 · Cited by 38
Kerrane, B., Bettany, S. M., & Kerrane, K. (2015) · European Journal of Marketing · doi:10.1108/ejm-06-2013-0296 · Cited by 28
Metadata
- Authors
- Carlson, L., & Grossbart, S.
- Venue
- Journal of Consumer Research
- Publisher
- Oxford University Press (OUP)
- Published
- 1988-06
- Volume
- 15
- Issue
- 1
- Pages
- 77
- ISSN
- 0093-5301 (ISSN-L)
- 1537-5277
- OpenAlex
- W2142616163
- Cited by
- 414
- References
- 0
- FWCI
- 9.57
- Type
- journal article
- Language
- en
- Open access
- closed
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