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Cited by 1,214Organic Food and AgricultureConsumer Attitudes and Food LabelingConsumer behavior in food and health

The DOI matches its Crossref record; 15 of the 17 references it cites were found in a registry or an index.

Exploring the gap between attitudes and behaviour: Understanding why consumers buy or do not buy organic food

Padel, Susanne, Foster, Carolyn·2005·British Food Journal
DOI 10.1108/00070700510611002
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Abstract

Purpose The purpose of the paper is to explore the values that underlie consumers purchasing decisions of organic food. Design/methodology/approach The paper draws on data from focus groups and laddering interviews with a total of 181 regular and occasional consumers of organic food that were contrasted with survey results of other studies. Findings The results show that most consumers associate organic at first with vegetables and fruit and a healthy diet with organic products. Fruit and vegetables are also the first and in many cases only experience with buying organic product. The decision‐making process is complex and the importance of motives and barriers may vary between product categories. Research limitations/implications While further research would be required to facilitate full understanding of the consumer‐decision making process with regard to organic produce, this work indicates the complexity of the process and the likelihood of variation between different product categories. Future research should consider tradeoffs that consumers make between values and product as well as consumer segmentation. Originality/value Prior research concerning the consumer decision‐making process with regard to organically produced food is limited. Theses findings have implications for future sector‐based communications to consumers and, potentially, for product development and labelling.

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Crossref · 10.1108/00070700510611002

Cites

15 of 15 references verified0 citation errors · 0 not checkable

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Citations

Cites

Show all 17 references

Research works printed but not linked: 3

  1. Farodoye, L. (1999), “Focus on organic food”, Meat Demand Trends, Vol. 3, pp. 3‐10.
  2. Hamm, U. and Michelsen, J. (1996), “Organic agriculture in a market economy: perspectives from Germany and Denmark”, in Oestergaard, T.V. (Ed.), Fundamentals of Organic Farming, Vol. 5, IFOAM, Tholey Theley.
  3. Zanoli, R. (Ed.), (2004), The European Consumer and Organic Food, Vol. 4, School of Business and Management, University of Wales, Aberystwyth.

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Metadata

Authors
Padel, S., & Foster, C.
Affiliations
  • Aberystwyth University (GB)
  • University of Gloucestershire (GB)
ORCID
Padel, Susanne
Venue
British Food Journal
Publisher
Emerald
Published
2005-08-01
Volume
107
Issue
8
Pages
606-625
ISSN
0007-070X (ISSN-L)
DOI
10.1108/00070700510611002
OpenAlex
W1572291968
Cited by
1,214
References
17
Citations by year
2026: 23 · 2025: 54 · 2024: 73 · 2023: 83 · 2022: 70 · 2021: 110 · 2020: 95 · 2019: 91 · 2018: 76 · 2017: 81 · 2016: 64 · 2015: 81 · 2014: 86 · 2013: 53 · 2012: 56
FWCI
12.31
Type
journal article
Language
en
Open access
closed
Licence
www.emerald.com/insight/site-policies (tdm)
Locations
British Food Journal (publishedVersion)
Topics
  • Life Sciences › Agricultural and Biological Sciences › Plant Science › Organic Food and Agriculture
  • Health Sciences › Medicine › Public Health, Environmental and Occupational Health › Consumer Attitudes and Food Labeling
  • Social Sciences › Sociology and Political Science › Consumer behavior in food and health
Keywords
organic food, purchase decision, consumer values, consumer decision-making process, organic food consumers, fruit and vegetable intake, customer segmentation, product labeling

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