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Cited by 179

The DOI matches its Crossref record; 1 of the 1 references it cites were found in a registry or an index.

Theory and measurement of consumer innovativeness: A transnational evaluation

Goldsmith, Ronald E., d’Hauteville, François, Flynn, Leisa R.·1998·European Journal of Marketing

Abstract

Presents findings validating French and German versions of the domain specific innovativeness scale or DSI, which was designed to measure consumer innovativeness for a specific product category. The data came from self‐administered surveys of 409 consumers in three countries: the USA (n = 121), Germany (n = 113), and France (n = 175). The study participants completed a questionnaire asking them to describe their wine‐related attitudes and behaviours. Data analysis showed that the DSI was unidimensional, high in internal consistency, positively correlated as hypothesised with wine usage (criterion validity), positively correlated as hypothesised with knowledge of and involvement with wine and uncorrelated with opinion seeking for wine (nomological validity), and unaffected by social desirability and acquiescence response styles.

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Citations

Cites

  • Innovativeness: The Concept and Its Measurement

    Midgley, D. F., & Dowling, G. R. (1978) · Journal of Consumer Research · doi:10.1086/208701 · Cited by 1,550 · cited 3×

    “The former finding is what one would expect from the theoretical discussions of innovativeness (Gatignon and Robertson, 1991; Midgley and Dowling, 1978; Rogers, 1995), and the latter finding reflects the”
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Metadata

Authors
Goldsmith, R. E., d’Hauteville, F., & Flynn, L. R.
Venue
European Journal of Marketing
Publisher
Emerald
Published
1998-04-01
Volume
32
Issue
3/4
Pages
340-353
ISSN
0309-0566 (ISSN-L)
OpenAlex
W1480804317
Cited by
179
References
1
FWCI
14.92
Type
journal article
Language
en
Open access
closed

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CoChat. (2026). Citation check: Theory and measurement of consumer innovativeness: A transnational evaluation. https://app.cochat.ai/papers/10.1108/03090569810204634
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Goldsmith, R. E., d’Hauteville, F., & Flynn, L. R. (1998). Theory and measurement of consumer innovativeness: A transnational evaluation. European Journal of Marketing. https://doi.org/10.1108/03090569810204634

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Contains information from the Semantic Scholar Academic Graph Datasets, made available under the ODC Attribution License (ODC-BY 1.0).

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