Data Through Others' Eyes: The Impact of Visualizing Others' Expectations on Visualization Interpretation
Abstract
In addition to visualizing input data, interactive visualizations have the potential to be social artifacts that reveal other people's perspectives on the data. However, how such social information embedded in a visualization impacts a viewer's interpretation of the data remains unknown. Inspired by recent interactive visualizations that display people's expectations of data against the data, we conducted a controlled experiment to evaluate the effect of showing social information in the form of other people's expectations on people's ability to recall the data, the degree to which they adjust their expectations to align with the data, and their trust in the accuracy of the data. We found that social information that exhibits a high degree of consensus lead participants to recall the data more accurately relative to participants who were exposed to the data alone. Additionally, participants trusted the accuracy of the data less and were more likely to maintain their initial expectations when other people's expectations aligned with their own initial expectations but not with the data. We conclude by characterizing the design space for visualizing others' expectations alongside data.
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Persuasiveness of visualized data depends on both context and visualization designs.
“Prior work suggests that persuasiveness of visualized data depends on both context (does the topic align with the viewers' prior beliefs?) and visualization designs (tabular design or bar graphs) [25, 26, 34].”
From Illusion of Causality in Visualized Data (2020) · cites this paper as [25]
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- Authors
- Kim, Y.-S., Reinecke, K., & Hullman, J.
- Affiliations
- University of Washington (US)
- Venue
- IEEE Transactions on Visualization and Computer Graphics
- Published
- 2018-01
- Volume
- 24
- Issue
- 1
- Pages
- 760-769
- ISSN
- 1077-2626 (ISSN-L)
- OpenAlex
- W2751777857
- Cited by
- 60
- References
- 46
- Citations by year
- 2026: 3 · 2025: 7 · 2024: 6 · 2023: 9 · 2022: 7 · 2021: 4 · 2020: 9 · 2019: 11 · 2018: 4
- FWCI
- 2.73
- Type
- journal article
- Language
- en
- Open access
- closed
- Locations
- IEEE Transactions on Visualization and Computer Graphics (publishedVersion)
- PubMed (publishedVersion)
- Topics
- Physical Sciences › Computer Science › Computer Vision and Pattern Recognition › Data Visualization and Analytics
- Physical Sciences › Computer Science › Human-Computer Interaction › Innovative Human-Technology Interaction
- Social Sciences › Psychology › Experimental and Cognitive Psychology › Visual and Cognitive Learning Processes
- Keywords
- interactive visualization, consensus
- MeSH terms
- Data Visualization, Computer Graphics, Humans, Motivation, Mental Recall, Social Perception, Databases, Factual, Trust, Crowdsourcing
About these checks
Registry, retraction, Cites and statistics results are computed, not judged, with one exception: a printed reference that no index lists is read once by a model before it counts as a citation error. Claims are extracted by a model and kept only when their quote appears verbatim in the text; each cited source is then checked, with a model’s help, for whether it says what the claim relies on. Those verdicts can be wrong — read the claim’s quote and the cited source before relying on one.
Statistics and arithmetic are recomputed, not judged.
Confidence bands are shown only for fields calibrated on our annotated test set. None is calibrated yet, so no band is shown.
What counts as a claim ›How we measure confidence ›How we check this ›
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